MLabs

MLabs

MLabs is a Haskell, Rust, Blockchain, and AI consultancy specializing in mission-critical software development, cross-team collaboration, and cutting-edge value delivery for fintech, blockchain, and information technology sectors.

Internet Software & Services
11-50
Founded 2018

Description

  • Oversee and grow dedicated NFL social channels across X, TikTok, Instagram, and YouTube Short-Form.
  • Develop and manage a content calendar aligned to the NFL season, weekly storylines, game days, injuries, and market movement.
  • Create rapid-response content based on live games, trending narratives, upsets, and breaking developments.
  • Translate platform-specific player market activity and rankings into engaging social content for NFL fans.
  • Drive growth in followers, engagement, audience reach, user sign-ups, and platform activity through social initiatives.
  • Identify, source, brief, and manage relationships with NFL creators, streamers, and digital personalities.
  • Build a repeatable influencer activation pipeline for seasonal campaigns.
  • Contribute strategic ideas to broader NFL marketing campaigns and support collaboration with paid media and email teams.
  • Monitor social performance data and use insights to refine content and acquisition efforts.

Requirements

  • 2 to 4 years of experience managing professional social media channels.
  • Strong background in sports, gaming, fantasy leagues, sports betting, or fan-centric media is preferred.
  • Deep knowledge of the NFL, including active game tracking, current storylines, and fan community behavior online.
  • Demonstrable success driving organic growth and performance on X and TikTok, supported by a portfolio.
  • Strong editorial instincts, written communication skills, and the ability to create multimedia content under tight deadlines.
  • Experience identifying, briefing, and managing external creators or influencers.
  • Ability to interpret performance data and translate analytics into actionable changes focused on acquisition metrics.
  • A proactive, self-starting approach with strong ownership and accountability.
  • Direct experience scaling a personal or independent sports or fantasy digital account is a bonus.
  • Familiarity with fantasy sports or Daily Fantasy Sports (DFS) mechanics is a bonus.
  • Experience producing, editing, or appearing in live or short-form digital video content is a bonus.
  • An established network of NFL creators and digital personalities is a bonus.

Benefits

  • Competitive base salary of $70K to $75K, commensurate with experience.
  • Fully remote, full-time employment.
  • Direct strategic input into product positioning and marketing campaigns.
  • Opportunity to build and scale a high-growth sports platform’s US presence from the ground up.

Interested in this position?

Apply directly on the company website

Apply Now

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