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Director, Category Management (Store Growth)

2 months ago
United States
Full-time
Lead
Growth Marketing Manager
Marketing and Growth
CRM E-commerce Shopify
Apply Now
Midi Health

Midi Health

Midi Health is a virtual care clinic specializing in perimenopause and menopause, offering expert care for women 40+. They provide insurance-covered services with no membership fees or hidden costs. Their experienced clinicians offer personalized treat...

Health Care Providers & Services
11-50
Founded 2021
$53M raised
View All Jobs 7

Description

  • Own end-to-end performance for existing categories, from category growth to product-level optimization with a focus on the Store.
  • Scale existing products through pricing, bundling, promotion, and positioning.
  • Lead pricing and promotion strategy using a test-and-learn approach.
  • Drive merchandising across site, lifecycle, async Rx, and Shopify.
  • Partner on new product go-to-market plans to support strong post-launch commercial performance.
  • Identify and execute growth opportunities across the full funnel, from ads to site to email.
  • Improve conversion, average order value, attach rate, and repeat purchase across categories.
  • Drive cross-sell opportunities across Care, Rx, and Supplements.
  • Optimize category growth through better content and conversion.
  • Collaborate cross-functionally to define and scale durable growth engines for Midi.

Requirements

  • 8–12+ years of experience in Category Management, CPG, Ecommerce, or DTC growth.
  • Proven track record owning pricing, promotions, and revenue growth.
  • Strong instincts for portfolio optimization, not just product launches.
  • Ability to zoom out to category strategy and zoom in to executional detail.
  • Analytical, scrappy, and highly accountable approach to work.
  • Authorized to work in the United States without current or future visa sponsorship needs.
  • Experience driving growth in a Store, ecommerce, or similar commerce environment (preferred).
  • Experience with category-level and product-level performance management (preferred).
  • Experience partnering on product launches and post-launch commercial performance (preferred).

Benefits

  • Salary range of $180,000–$225,000 annually.
  • Additional compensation eligibility, including equity.
  • Benefits included as part of total compensation package.
  • Opportunity to help shape and scale a high-growth business at a fast-growing women’s health platform.

Interested in this position?

Apply directly on the company website

Apply Now

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