Account Based Marketing Manager- EMEA

3 hours, 39 minutes ago
Full-time
Senior
Sales and Business Development
Mendix

Mendix

Mendix is the leading enterprise low code application development platform, empowering businesses to innovate and create modern applications quickly and securely.

Internet Software & Services
1001-5000
Founded 2005
$34M raised

Description

  • Execute and adapt global 1:1 and 1:few ABM strategies for EMEA markets.
  • Develop account-based campaigns and experiences, including executive engagement, workshops, direct mail, events, and digital programs.
  • Partner with Sales, BDR, and Customer Success teams to identify priority accounts and align engagement strategies with outbound motions.
  • Localize global campaigns, messaging, and content for EMEA languages, cultures, regulations, and buying behaviors.
  • Coordinate multi-channel ABM campaigns across digital, outbound, events, paid media, web personalization, and executive engagement.
  • Use Demandbase, Qualified, CRM, and marketing automation platforms to deliver personalized campaigns and measure engagement.
  • Provide EMEA market, technology, data, and process insights to global ABM teams.
  • Monitor campaign performance, meetings, pipeline progression, and account engagement to optimize programs.

Requirements

  • Experience in B2B marketing, including ABM, field marketing, enterprise marketing, or demand generation.
  • Experience developing marketing programs informed by regional business practices, cultural nuances, and buying behaviors.
  • Track record of creating account engagement programs that advance enterprise opportunities through the sales cycle.
  • Experience partnering with Sales and Customer Success teams on coordinated account strategies.
  • Understanding of enterprise buying groups.
  • Experience delivering integrated campaigns across digital, events, outbound, and executive engagement channels.
  • Experience with Demandbase, Qualified, Salesforce, marketing automation platforms, and web personalization tools.
  • Strong project management skills across stakeholders, countries, languages, and time zones.
  • Data-driven approach to using campaign and account insights to improve performance and account progression.
  • Knowledge of GDPR and other EMEA privacy requirements; interest in AI and emerging marketing technologies.

Benefits

  • £60,000–£65,000 annual salary.
  • Eligibility for incentive compensation.
  • Health and wellness benefits.
  • Hybrid-by-default work environment with autonomy and flexibility.
  • Global mobility opportunities.
  • Inclusive, merit-based workplace.

Interested in this position?

Apply directly on the company website

Apply Now

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