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Lead Manager, Brand Campaigns

2 hours, 29 minutes ago
United States
Full-time
Senior
Marketing Manager
Project and Program Management
Influencer Marketing
Apply Now
Make-A-Wish America

Make-A-Wish America

Make-A-Wish America focuses on granting life-changing wishes for children with critical illnesses, providing them and their families with renewed strength and hope through the support of generous donations.

Diversified Consumer Services
1K-5K
Founded 1980
View All Jobs 8

Description

  • Support the development and execution of integrated campaign plans for national drive periods and tentpole events.
  • Create activation materials and planning content such as chapter toolkits.
  • Coordinate campaign activations across paid media, PSAs, in-kind media, and events.
  • Liaise with internal stakeholders to align on business objectives, revenue goals, asset needs, celebrity and influencer requests, and campaign priorities.
  • Translate campaign objectives into activation strategy recommendations across social media, earned media, and entertainment marketing.
  • Work with internal and external creative resources to develop and deliver campaign storytelling content, advertising, and PSAs.
  • Coordinate with Corporate Alliances on partner deliverables across owned channels and communicate with channel owners.
  • Resolve campaign prioritization conflicts and elevate issues when needed.
  • Collaborate with project management, creative services, and communications teams to meet deadlines and improve planning processes.
  • Conduct campaign reviews, collect performance data and feedback, and produce evaluation and reporting outputs such as post-campaign debriefs and PSA performance tracking.
  • Manage the collection and incorporation of chapter feedback on campaign resources and assets.
  • Support budgeting, billing, RFPs, and agency/vendor management.

Requirements

  • Bachelor’s degree in Marketing, Communication, or a related field required.
  • 5+ years of relevant experience in marketing, communications, or public relations in a nonprofit, corporate, or agency setting, or an equivalent combination of education and experience.
  • 3+ years of marketing experience in a nonprofit setting, or equivalent experience managing a nonprofit partnership in a brand or agency setting, preferred.
  • Experience leading cross-functional teams to execute projects.
  • Strong understanding of the marketing mix and integrated campaign development.
  • Demonstrated ability to build trust-based relationships with stakeholders.
  • Exceptional customer service skills and professionalism with internal and external partners, chapters, and staff at all levels.
  • Ability to develop and deliver effective presentations to large cross-functional audiences, primarily in virtual settings and occasionally in person.
  • High attention to detail and ability to manage multiple competing priorities while maintaining quality.
  • Strong written, verbal communication, and interpersonal skills.
  • Ability to turn data and information into meaningful reporting or action.
  • Strong computer skills, specifically in Microsoft Office applications.
  • Experience in partnership marketing is a plus.
  • Applicants must be authorized to work for any employer in the U.S.; the organization does not sponsor employment visas.
  • Remote applicants must be based anywhere in the continental U.S.; hybrid applicants must be based in the Phoenix, Arizona area.
  • Availability to work evenings, weekends, and outside normal business hours may be required.
  • Some U.S. travel is required, up to 10%.

Benefits

  • Competitive compensation with annual incentive potential.
  • Comprehensive benefits package effective day one, including medical, vision, dental, and wellness coverage.
  • Health Savings Account and Flexible Spending Account options.
  • Health Reimbursement Account fully funded by Make-A-Wish America.
  • Short-term disability, long-term disability, and life insurance coverage.
  • 401(k) retirement savings plan with 5% employer match after one year of service.
  • Eligibility for student loan forgiveness through the Public Service Loan Forgiveness Program.
  • Competitive PTO starting at 15 days, plus 10 sick days, 11 paid holidays, 2 volunteer days after one year, 2 personal days annually, and parental leave.
  • Employee awards and recognition programs.
  • Individual and leadership development opportunities.
  • Company-provided laptop, 24-inch monitor, and docking station/adaptor for new hires.
  • Discounts and special offers for theme parks, events, hotels, concerts, and movie tickets.

Interested in this position?

Apply directly on the company website

Apply Now

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