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E-commerce Marketing Manager - DTC | Shopify | Amazon - Europe Based

9 hours, 17 minutes ago
Estonia, Poland, Romania, Ukraine
Full-time
Senior
Marketing Manager
Marketing and Growth
Email Marketing Google Ads Shopify TikTok
Apply Now

Living in a Bubble

Living in a Bubble is a campervan/RV accessories brand focused on vanlife essentials such as magnetic fly screens, window covers, roof vent covers, storage accessories, and related travel gear. The company describes itself as a lifestyle and outdoors movement created by outsiders for outsiders.

Retail
11-50
Founded 2020
View All Jobs 2

Description

  • Own the overall marketing P&L for the Australian and US Shopify stores.
  • Set, monitor, and defend targets for MER, CAC, blended ROAS, AOV, LTV, and revenue.
  • Diagnose funnel performance issues and direct the team’s response.
  • Allocate budget and prioritize channels based on data-driven growth decisions.
  • Manage and develop four direct reports through weekly 1:1s, KPIs, and performance reviews.
  • Run team cadence through stand-ups, trading reviews, and debriefs.
  • Brief and coach specialists on media budgets, creative testing, UGC angles, campaign coordination, and deliverables.
  • Write and review creative briefs, test plans, and trading reports.
  • Analyze performance data across Shopify, GA4, Klaviyo, Meta Ads Manager, and Google Ads.
  • Lead CRO improvements on product pages, checkout flow, and mobile experience.
  • Own product launch playbooks from briefing and sequencing through post-launch review.
  • Improve email and SMS lifecycle flows to support retention, AOV, and LTV.
  • Deliver monthly reporting to the founder team on trends, learnings, budget performance, and wins/losses.
  • Step into operational support during issues such as creative fatigue, MER drops, stockouts, and launches.

Requirements

  • 4+ years of experience as a Marketing Manager or equivalent in a DTC e-commerce environment selling physical products.
  • Hands-on Shopify or Shopify Plus experience is non-negotiable.
  • Direct experience marketing to the US market; Australia experience is a strong plus.
  • Proven in-house team management experience with full-time employees, not just freelancers or agencies.
  • Comfort managing a small team of 3–6 people while remaining hands-on.
  • Fluency in Shopify, GA4, Klaviyo, Meta Ads Manager, and Google Ads at the read, interpret, and coach level.
  • Strong understanding of MER, blended ROAS, CAC, LTV, AOV, and contribution profit.
  • Experience with email/SMS lifecycle marketing, CRO, and creative testing systems.
  • Excellent written and spoken English.
  • Exclusive full-time commitment to Living in a Bubble, with no agencies, consulting, or outside client work.
  • Willingness to sign an exclusivity and conflict-of-interest agreement.
  • Experience in physical product DTC brands is preferred over service, SaaS, B2B, or marketplace backgrounds.

Benefits

  • Full-time remote work.
  • AEST working hours, approximately 9am–5pm Brisbane time.
  • Direct overlap with the Philippines-based team.
  • Salary dependent on experience.
  • Bi-annual bonus after passing the 6-month probation period.
  • Paid leave and annual paid vacation leave after the 6-month probation period.
  • Performance bonus after passing the 6-month probation period.
  • Direct ownership of marketing strategy across two growing markets.

Interested in this position?

Apply directly on the company website

Apply Now

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