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Learner Engagement Manager - Academic Programs

2 hours, 43 minutes ago
United States
Full-time
Senior
Marketing Manager
Marketing and Growth
Email Marketing
Apply Now
InStride

InStride

InStride is the premier global provider of strategic workforce education, empowering companies to align talent with business objectives and drive growth through best-in-class education solutions. They partner with top academic institutions to offer lif...

Professional Services
51-250
Founded 2019
View All Jobs 4

Description

  • Lead learner marketing strategies that increase awareness, engagement, and enrollment across academic partners.
  • Develop learner-centered positioning, messaging, and campaigns that help working adult learners discover and enroll in the right education opportunities.
  • Use learner insights and performance data to optimize the learner journey and improve conversion and enrollment outcomes.
  • Influence academic partner marketing strategies and recommend improvements to positioning, messaging, and engagement approaches.
  • Partner with academic institutions to identify and remove friction points in the funnel and improve inquiry-to-enrollment conversion.
  • Create targeted campaigns and communications that support learner engagement, program completion, and re-enrollment.
  • Serve as the academic marketing expert for cross-functional teams and help prioritize and market the right programs.
  • Build scalable, repeatable processes that improve consistency, speed execution, and reduce manual effort.
  • Leverage AI and emerging technologies where appropriate to improve marketing effectiveness and workflows.
  • Collaborate with internal and external stakeholders, including senior leaders at colleges and universities, to drive shared outcomes.

Requirements

  • 5+ years of experience in strategic marketing, academic marketing, or product marketing roles.
  • Experience marketing to both B2B and B2C audiences.
  • Experience developing and executing multi-channel marketing campaigns, including audience targeting, content development, and performance optimization.
  • Experience creating positioning and messaging for academic programs and pathways.
  • Strong communication skills and experience building relationships with internal teams and external stakeholders, including senior leaders at colleges and universities.
  • Curiosity about emerging technologies and willingness to experiment with AI.
  • Ability to thrive in a dynamic environment and adapt quickly to changing priorities.
  • Strong use of data, curiosity, and sound judgment to solve problems and identify opportunities for continuous improvement.
  • High emotional intelligence and a collaborative, 'no job too small' mindset.
  • Eligible candidates must be located in one of the following states: AZ, CA, CO, CT, DC, DE, FL, GA, IL, IN, KS, LA, MA, MD, MI, MN, MO, NC, NH, NJ, NV, NY, OH, OR, PA, TX, VA, WA, WI.

Benefits

  • $100,000 to $115,000 USD annual compensation range.
  • InStride covers tuition upfront for 2,800+ online certificate and degree programs through the Step Forward program, starting on Day 1.
  • 401(k) plan with company match.
  • Flexible vacation policy.
  • Paid family leave.
  • Best-in-class health care benefits.
  • Additional benefits available through the company’s total compensation and benefits package.

Interested in this position?

Apply directly on the company website

Apply Now

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