E-commerce Marketing Manager - DTC | Shopify | Amazon

10 hours, 30 minutes ago
Full-time
Senior
Marketing and Growth

Living in a Bubble

Living in a Bubble is a campervan/RV accessories brand focused on vanlife essentials such as magnetic fly screens, window covers, roof vent covers, storage accessories, and related travel gear. The company describes itself as a lifestyle and outdoors movement created by outsiders for outsiders.

Retail
11-50
Founded 2020

Description

  • Own the overall marketing P&L for the Australian and US Shopify stores.
  • Set, track, and defend targets for MER, CAC, blended ROAS, AOV, LTV, and revenue.
  • Diagnose funnel performance issues and direct the team’s response.
  • Allocate budget, channel mix, and growth priorities based on data.
  • Manage and develop four direct reports through weekly 1:1s, KPIs, and performance reviews.
  • Set the team’s weekly operating cadence, including stand-ups, trading reviews, and debriefs.
  • Brief the media buyer on budget guardrails, scaling rules, and creative testing priorities.
  • Brief the content creator on UGC angles, hooks, scenes, and deliverables.
  • Write and review creative briefs, test plans, and trading reports.
  • Pull, interpret, and report on data from Shopify, GA4, Klaviyo, Meta Ads Manager, and Google Ads.
  • Lead CRO improvements across product pages, checkout flow, and mobile experience.
  • Own product launch playbooks end-to-end, including briefing, timing, channel sequencing, and post-launch review.
  • Improve email and SMS lifecycle flows in Klaviyo to support retention, AOV, and LTV.
  • Prepare monthly reports for the founder team covering performance trends, creative learnings, and budget vs. plan.
  • Review and challenge the media buyer’s weekly performance reports and communicate proactively with leadership.

Requirements

  • 4+ years of experience as a Marketing Manager or equivalent in a DTC e-commerce environment selling physical products.
  • Hands-on experience with Shopify or Shopify Plus.
  • Direct experience marketing to the US market; Australia market experience is a strong plus.
  • Proven in-house team management experience with full-time employees, not just freelancers or agencies.
  • Comfort managing a small team of 3–6 people while remaining hands-on.
  • Fluency at the read, interpret, and coach level in Shopify, GA4, Klaviyo, Meta Ads Manager, and Google Ads.
  • Strong understanding of MER, blended ROAS, CAC, LTV, AOV, and contribution profit.
  • Experience with email/SMS lifecycle marketing, CRO, and creative testing systems.
  • Excellent written and spoken English.
  • Based in Poland, Ukraine, Romania, Czechia, or Estonia.
  • Available to work during Brisbane business hours.

Benefits

  • Full-time remote working arrangement.
  • Bi-annual bonus after passing the 6-month probation period.
  • Paid leave and annual paid vacation leave after the 6-month probation period.
  • Performance bonus after passing the 6-month probation period.
  • Direct ownership of marketing strategy across two growing markets.
  • Opportunity to work with a fast-moving, founder-led team building a category leader in the vanlife space.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

(Junior) Media & Shopper Activation Manager (gn) – Core Markets International (Dutch, Italian or French Speaking)

The Quality Group Health Care Providers & Services

The Quality Group is hiring a Junior Media & Shopper Activation Manager to plan and execute retail media and shopper activation work across core international markets for ESN and More Nutrition.

Agile
1 day, 10 hours ago

Sr. Associate, Event Marketing, Brand Partnerships

DoorDash 10K-50K Air Freight & Logistics

DoorDash is hiring a Senior Event Marketing Associate to support North America events and experiential marketing for DoorDash Reservations and SevenRooms, driving brand awareness and adoption through consumer, partner, and industry experiences.

Social Media Marketing
1 day, 10 hours ago

Dasher Marketing Manager - New Bets

DoorDash 10K-50K Air Freight & Logistics

DoorDash is hiring a Manager for Dasher Integrated Marketing to lead expansion and new business bets that drive awareness, adoption, and growth for emerging Dasher offer types and delivery programs.

CRM Email Marketing SQL
1 day, 10 hours ago

Learner Engagement Manager - Academic Programs

InStride 51-250 Professional Services

InStride is hiring a Learner Engagement Manager – Academic Programs to lead marketing efforts that increase awareness, engagement, and enrollment across its academic partner portfolio for working adult learners.

Email Marketing
1 day, 10 hours ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers