Staff Data Scientist, Marketing

1 hour, 33 minutes ago
Full-time
Senior
Data Science and Analytics
Launch Potato

Launch Potato

Launch Potato is a South Florida-based startup studio that connects the world's fastest growing brands to customers across the consumer journey. Founded by ambitious individuals, they leverage data, science, and fun to build successful digital companie...

Professional Services
51-250
Founded 2014

Description

  • Own the full data science workflow from business problem definition through deployed model performance for a priority vertical.
  • Work directly with stakeholders to frame business problems around measurable metrics and outcomes.
  • Build, validate, document, and deploy machine learning models that support buying, quality, and revenue goals.
  • Stay engaged through deployment, monitoring, and performance analysis after the model is handed off to ML engineering for the last mile.
  • Drive lead quality improvements across brands, including messaging, funnels, content/listicles, and related surfaces.
  • Identify new modeling opportunities that the business has not yet flagged.
  • Establish and maintain trusted partnerships with vertical business stakeholders.
  • Support positive ROAS and media efficiency through model performance and optimization.

Requirements

  • 5+ years of hands-on applied data science experience delivering measurable business impact.
  • Proven experience in digital marketing, performance marketing, or the lead generation industry.
  • Experience building adtech algorithms and supporting user acquisition or paid media modeling is highly desired.
  • Strong modeling fundamentals with the ability to build effective models that drive business impact.
  • Multi-year, hands-on experience building and deploying machine learning solutions in the AWS cloud.
  • Hands-on experience with multi-armed bandits or reinforcement learning.
  • Hands-on experience with recommendation and ranking systems, including content-based, collaborative filtering, and hybrid approaches.
  • Hands-on experience with funnel and monetization optimization and LTV modeling.
  • Expert-level Python and SQL skills.
  • Insurance domain experience is preferred.
  • Experience with creative embeddings, ad ranking algorithms, or modeling against Google, Meta, or native ad-platform data points is a plus.
  • Experience with LLMs or deep learning applied to personalization or content is a plus.
  • Familiarity with Looker is a plus.

Benefits

  • Remote-first team environment spanning over 15 countries.
  • Opportunity to work at a profitable, high-growth digital media company.
  • Career growth through high ownership and direct impact on business outcomes.
  • Inclusive workplace committed to diversity, equity, and inclusion.
  • Equal Employment Opportunity employer with non-discrimination protections.

Interested in this position?

Apply directly on the company website

Apply Now

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