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Senior Director, Marketing

10 hours, 48 minutes ago
Australia
Full-time
Lead
Head of Marketing
Sales and Business Development
Content Marketing
Apply Now
Klaviyo

Klaviyo

Klaviyo offers intelligent email marketing, SMS, and automation services for ecommerce businesses, empowering brands to personalize customer interactions and drive growth.

IT Services
1K-5K
Founded 2012
View All Jobs 115

Description

  • Partner with global marketing leaders and the US-based CMO to develop the APAC regional marketing strategy and plan.
  • Own annual marketing planning, including budget management and headcount requests aligned to growth targets.
  • Analyze campaign performance and present data-driven insights and recommendations to stakeholders.
  • Build and lead a regional marketing team focused on event, content, and partner marketing.
  • Work closely with APAC sales leadership to identify pipeline growth opportunities across segments.
  • Oversee the creation of regionally relevant marketing content and messaging.
  • Design and execute marketing campaigns that support revenue goals in collaboration with product and partnership teams.
  • Shape regional brand positioning and narrative across the Asia-Pacific market.
  • Plan and deliver local events, webinars, and account-based marketing initiatives.
  • Lead customer marketing programs to support expansion and retention.
  • Collaborate with the global localization team to ensure clear and consistent communication.
  • Implement measurement frameworks and marketing technology platforms to improve performance tracking and capability.

Requirements

  • 15+ years of B2B marketing experience with scaled or scaling SaaS companies.
  • Proven success driving lead generation and customer expansion at scale in APAC, including Japan.
  • Strong experience growing, leading, and developing high-performance marketing teams.
  • Ability to use data and insights to build full-funnel marketing stories for enterprise, mid-market, and commercial audiences.
  • Deep understanding of regional APAC market nuances on a country-by-country basis.
  • Experience working in a complex matrix environment and managing cross-functional stakeholders, including reporting into the US.
  • History of expanding into new countries or territories.
  • Eligibility to work in Australia without restriction.
  • Marketing-related degree or educational background preferred.
  • Deep understanding of enterprise marketing, with commercial and mid-market experience also desirable.
  • Additional language proficiency preferred.

Benefits

  • Base salary of $264,000–$396,000 AUD.
  • Participation in the company’s annual cash bonus plan.
  • Equity as part of total compensation.
  • Sign-on payments may be included.
  • Comprehensive health, welfare, and wellbeing benefits, subject to eligibility.
  • Up to 10% travel for onboarding, client or partner work, team meetings, and industry events.

Interested in this position?

Apply directly on the company website

Apply Now

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