Jobscan

Jobscan is an AI-powered startup in Seattle, WA, offering tools to optimize resumes for job seekers, boosting interview chances by analyzing and matching keywords.

Internet Software & Services

Information Technology

11-50 (45)

Founded 2014

3 open positions

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Senior Growth Marketing Manager, Content & Lifecycle - Canada

13 hours, 35 minutes ago

United States, Canada

Full-time

Senior

Growth Marketing Manager

Marketing and Growth

Astro Content Marketing Email Marketing Hotjar HubSpot LLM Notion SEMrush SEO UX Design WordPress

Apply Now

Jobscan

Jobscan is an AI-powered startup in Seattle, WA, offering tools to optimize resumes for job seekers, boosting interview chances by analyzing and matching keywords.

Internet Software & Services

11-50

Founded 2014

View All Jobs 3

Description

Own the end-to-end editorial lifecycle for the blog, pillar pages, and evergreen resource hub, from research and planning through publishing and reporting.
Drive organic content growth through SEO, AEO/GEO, internal linking, content refreshes, EEAT, and AI-search referral strategies.
Own conversion-rate optimization for editorial pages by developing hypotheses, running tests, and increasing registrations and email subscriptions.
Lead the HireReady newsletter strategy, weekly production, subscriber growth, and performance measurement.
Build content-driven email acquisition through lead magnets, opt-in placement, and welcome and nurture flows.
Create original, data-driven content using Jobscan proprietary data and insights.
Develop AI-augmented content production workflows using tools such as Claude, ChatGPT, and Cursor.
Lead blog and content-template redesigns to improve search performance, conversion, UX, and readability.
Manage and develop an editorial team, including a full-time writer and part-time contractor, and coordinate video contractors.
Partner with the Head of Marketing on website acquisition priorities, work management in Notion, and performance-driven strategy.

Requirements

5-8 years of growth or content marketing experience, ideally at a B2C product or content-heavy site.
Strong content creation and editing ability, including improving the work of other writers.
Hands-on SEO expertise in on-page optimization, internal linking, keyword targeting, search intent, cannibalization, and topic scoping.
AEO/GEO expertise, including optimizing for AI search and answer engines, EEAT, citations, and AI referral traffic.
Conversion-rate optimization experience, including identifying opportunities, running experiments, and iterating on results.
Lifecycle and email marketing experience, including newsletter ownership, lead magnets, and welcome or nurture flows; HubSpot experience is preferred.
Experience managing writers or contractors and operating an editorial calendar.
Daily working fluency with AI/LLM tools such as Claude, ChatGPT, Cursor, or similar tools.
Comfort working in WordPress; familiarity or interest in Astro/Vite static-site stacks is preferred.
Experience with GA4, Google Search Console, Ahrefs or SEMrush, and preferably a CRO/product tool such as PostHog, Hotjar, Microsoft Clarity, or VWO.
Must be based in the US and consistently overlap with US Eastern-time working hours.

Benefits

Remote work environment.
Competitive salary and stock options.
Flexible schedule.
Unlimited PTO, Canadian holidays, and paid sick days.
Wellness stipend.
$1,000 home-office stipend, plus education and internet stipends.
Apple computer provided.
Biannual company retreats.

Interested in this position?

Apply directly on the company website

Apply Now

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