Senior Growth Lead (Patient Experience)

13 hours, 58 minutes ago
Full-time
Lead
Marketing and Growth
Fullscript

Fullscript

Fullscript provides a platform that enables healthcare practitioners to create personalized supplement plans and recommend professional-grade supplements to their patients, enhancing patient care and treatment adherence through convenient ordering and ...

Health Care Providers & Services
501-1000
Founded 2011
$267M raised

Description

  • Own growth strategy and performance across patient activation, conversion, retention, and lifecycle engagement.
  • Prioritize growth opportunities based on patient value, business impact, and effort.
  • Manage and develop the growth marketing team, including goals, ownership, and performance expectations.
  • Lead cross-functional go-to-market planning and execution for patient-facing launches, partnerships, and expansion initiatives.
  • Define growth KPIs, reporting frameworks, and performance-review cadences.
  • Partner with Product, Design, Engineering, Brand, Lifecycle, Analytics, and Commercial teams to reduce purchase barriers and improve adoption.
  • Develop patient-experience positioning, messaging, and value narratives with Marketing and Creative teams.
  • Build and prioritize experimentation roadmaps across organic, referral, lifecycle, partnership, and conversion channels.
  • Use cohort analysis, funnel analytics, patient research, and business data to guide decisions and optimize growth tradeoffs.
  • Influence executive stakeholders on growth priorities, strategy, and investment decisions using customer and performance evidence.

Requirements

  • 8+ years of experience in growth, growth product management, growth marketing, or related roles.
  • Experience managing and developing growth marketing teams and leading complex cross-functional initiatives.
  • Track record of defining growth strategy and improving ecommerce conversion, average order value, repeat purchases, and profitable growth.
  • Experience leading go-to-market initiatives for product launches, partnerships, or business expansion with accountability for results.
  • Strong analytical skills in cohort analysis, funnel measurement, experimentation, and performance reporting.
  • Ability to translate analytical insights into strategic decisions and distinguish meaningful results from noise.
  • Experience partnering with Marketing and Creative teams on positioning, messaging, and customer-value communication.
  • Builder mindset with the ability to create workflows, bring structure to ambiguity, and balance strategy with hands-on execution.
  • Experience in healthcare, HealthTech, or other regulated industries (preferred).
  • Experience using AI and automation to improve growth analysis, experimentation, and execution (preferred).

Benefits

  • Generous PTO and competitive pay.
  • RRSP matching program.
  • Flexible benefits package and workplace wellness program.
  • Training budget and company-wide learning initiatives.
  • Discount on the Fullscript product catalog.
  • Flexible work location, including in-office, remote, or hybrid options.

Interested in this position?

Apply directly on the company website

Apply Now

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