Brand & Media Operations Manager (Mandarin Speaking)

2 months ago
Mid Level
Marketing and Growth
Hyphen Connect

Hyphen Connect

Hyphen Connect is a Web3 and AI talent agency that specializes in recruitment and staffing solutions for the blockchain and artificial intelligence sectors. The company focuses on connecting talent with businesses in these industries, utilizing its deep expertise in Web3 to meet specific project needs. The agency offers a range of services, including recruitment and headhunting tailored to Web3 and AI requirements, as well as recruitment process outsourcing (RPO) solutions. Hyphen Connect also provides talent sourcing from a curated network of professionals, HR consulting for early-stage startups, and career development programs to help individuals succeed in the AI and Web3 fields. Additionally, the company assists organizations in building strong employer brands and enhancing internal engagement.

staffing & recruiting
1-10
Founded 2024

Description

  • Develop brand positioning and messaging across all digital channels to maintain a consistent, professional image for trading products.
  • Manage relationships with global financial media and industry-specific platforms to secure high-tier exposure and strengthen brand authority.
  • Build and operate a content ecosystem across Telegram, YouTube, TikTok, and similar platforms.
  • Create market insight and educational content that supports audience engagement and brand growth.
  • Design conversion paths from social communities to account opening and deposit.
  • Drive user acquisition through engaging online activities and channel campaigns.
  • Coordinate with KOLs and partners to ensure compliant messaging.
  • Track data metrics to evaluate channel efficiency and content performance.
  • Optimize content strategy and distribution based on performance analysis.

Requirements

  • Bachelor’s degree or higher in Marketing, Media, Finance, or a related field.
  • Minimum of 3 years of experience in branding, media relations, or content operations.
  • Deep familiarity with the global social media ecosystem and community-driven conversion strategies.
  • Strong understanding of trading products, including FX/Gold trading, copy trading, and IB business models.
  • Proven ability to plan and execute comprehensive content strategies.
  • Experience analyzing data to drive continuous improvement.
  • Ability to work with KOLs and external partners while maintaining compliant messaging.
  • Experience in financial services or trading-related marketing is preferred.

Interested in this position?

Apply directly on the company website

Apply Now

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