AI Social Strategist

1 hour, 13 minutes ago
Full-time
Senior
Artificial Intelligence and Machine Learning
Hootsuite

Hootsuite

Hootsuite is the world's most widely used social media management tool, offering scheduling, content creation, analytics, and social listening in one platform. It helps businesses manage social media campaigns across multiple networks with advanced fea...

Media
10K-50K
Founded 2008
$315M raised

Description

  • Build and operate an AI-first social system across Hootsuite Amplify and organic social channels including LinkedIn, X, Reddit, and Meta.
  • Create reusable Claude skills and MCP-powered tools for brand-voice drafting, post analysis, listening synthesis, and competitive briefs.
  • Own social listening end-to-end using Talkwalker and related tools, translating raw data into weekly insights and quarterly content strategy.
  • Build automated listening reports that interpret data without manual tagging.
  • Partner with the AEO team to monitor and grow Hootsuite’s share of voice across AI answer surfaces and connect social signals to AEO outcomes.
  • Develop social performance analysis as a system that combines engagement and reach metrics with AI-first KPIs.
  • Design and ship social programs for lead generation, employee advocacy through Amplify, executive thought leadership, and AI-native creative formats.
  • Continuously improve recurring workflows so most routine work runs through automated pipelines within six months.
  • Champion Hootsuite’s internal AI tooling and MCP capabilities by providing structured feedback that informs product improvements.

Requirements

  • 5-8 years of experience in social media, content marketing, or brand strategy roles.
  • At least one role where you owned strategy, not just execution.
  • B2B SaaS experience is strongly preferred.
  • Demonstrated experience building AI-augmented workflows.
  • Experience using tools such as Claude, ChatGPT, custom GPTs, MCPs, n8n, or Zapier with AI.
  • Ability to speak specifically about what you automated and the impact it had.
  • Proficiency with social media intelligence platforms such as Hootsuite, Sprout, Brandwatch, or Khoros.
  • Experience with social listening tools such as Talkwalker, Brandwatch, or Sprinklr.
  • Familiarity with AEO, SEO, or related brand-presence disciplines is a strong asset.
  • Remote applicants must be located in Canada in provinces where Hootsuite can hire legally, or work hybrid if near Toronto or Vancouver offices.

Benefits

  • Canada pay range of $78,400 to $109,800 CAD.
  • Remote work available for eligible applicants in Canada.
  • Hybrid work option for candidates near the Toronto or Vancouver offices.

Interested in this position?

Apply directly on the company website

Apply Now

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