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Brand Strategist Senior

1 month, 1 week ago
Canada
Full-time
Senior
Marketing Strategist
Design and User Experience
Agile Copywriting
Apply Now
Valtech

Valtech

Valtech is a global business transformation company specializing in technology, marketing, and experience design to help clients innovate, connect with consumers, and optimize ROI.

Professional Services
5K-10K
Founded 1993
View All Jobs 34

Description

  • Collaborate with client executives and C-suite leaders to co-create long-term brand vision, business priorities, and strategic direction.
  • Build global frameworks that guide internal teams and clients in execution roadmaps, KPI definition, and success criteria.
  • Develop brand positioning, value propositions, and messaging frameworks that clarify market presence.
  • Support clients and project teams in the use of AI tools and services.
  • Translate business goals, audience insights, and competitive context into clear go-to-market strategy.
  • Lead strategy for new business opportunities and organic growth from early discovery through final storytelling.
  • Write and direct strong creative briefs that inspire bold, targeted ideas.
  • Work closely with creative teams to develop brand platforms, campaigns, and narratives.
  • Synthesize research, data, cultural signals, and market dynamics into actionable insights.
  • Collaborate across creative, commercial, experience, technology, and media teams to maintain alignment across channels and touchpoints.

Requirements

  • 8 to 10 years of experience in brand strategy or creative strategy, ideally in an agency environment.
  • Demonstrated experience defining brand positioning, messaging, and go-to-market strategies for international clients, especially in luxury, retail, or FMCG.
  • Strong experience building creative strategies across campaigns, websites, platforms, and content ecosystems.
  • Systems thinking with the ability to consider journeys, channels, and touchpoints.
  • Interest in the impact of emerging technologies, especially AI, on brand experiences, personalization, and creative execution.
  • Knowledge of AI as it relates to experience design, including personalization, content systems, conversational interfaces, and dynamic journeys.
  • Excellent writing, storytelling, and presentation skills.
  • Ability to work through ambiguity while bringing structure and clarity.
  • Advanced French proficiency.
  • English proficiency is required for regular communication with clients and colleagues outside Quebec.
  • Applications are accepted only from candidates based in Ontario or Quebec.
  • Agile and consulting experience is a plus.

Benefits

  • Comprehensive benefits package available after three months of continuous service.
  • Health insurance with plan options and employer contribution of up to 80% of coverage, depending on the selected tier.
  • Short-term and long-term disability insurance included in the benefits plan.
  • Virtual healthcare access through Dialogue via Sun Life, plus employee and family assistance and mental health support.
  • $500 personal spending account for health, gym, transit, office supplies, or RRSP contributions.
  • Retirement savings support with Valtech matching 100% of RRSP contributions through an RPDB, up to 4%.
  • Flexible vacation program, including 5 days available during probation and prorated time for the rest of the year.
  • $30 per month personal technology reimbursement starting on day one.
  • Winter holiday shutdown and flexible hours throughout the year.

Interested in this position?

Apply directly on the company website

Apply Now

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