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Social Growth Lead

1 month, 3 weeks ago
United States
Part-time
Senior
Growth Marketing Manager
Project and Program Management
Instagram API TikTok
Apply Now
Hire Digital

Hire Digital

Hire Digital connects businesses with top freelance talent in digital marketing, software development, and design, offering scalable solutions for digital growth and success.

Internet Software & Services
51-250
Founded 2015
View All Jobs 21

Description

  • Build and launch Instagram and TikTok profiles from scratch, including positioning, tone of voice, content pillars, visual direction, and channel strategy.
  • Develop and execute an organic growth strategy focused on reach, engagement, follower growth, and long-term audience development.
  • Create viral campaign concepts, social-first stories, and repeatable content formats that strengthen the brand’s online personality.
  • Manage the full content lifecycle, including research, ideation, scripting, content calendars, production coordination, approvals, publishing, and optimization.
  • Use platform analytics and audience insights to guide creative decisions and improve watch time, retention, and engagement performance.
  • Manage day-to-day community engagement across social channels.
  • Coordinate closely with the founder and creative partners on content and execution.

Requirements

  • Proven experience launching and organically growing Instagram and TikTok accounts from an early or zero-follower stage.
  • A strong portfolio of high-performing, viral, or culturally relevant social content with measurable growth results.
  • Deep understanding of Instagram and TikTok algorithms, audience behavior, retention, discoverability, engagement, and organic growth mechanics.
  • Strong creative strategy and social-first storytelling skills with the ability to turn a personality into repeatable content.
  • Hands-on experience managing social media end to end, from strategy and content development through production, publishing, analytics, and community management.
  • Strong project management and collaboration skills.
  • Ability to work PST hours.
  • Experience working with creator-led brands, founders, entertainment properties, personality-driven accounts, legal brands, or character-led content is preferred.

Interested in this position?

Apply directly on the company website

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