Senior Content & Customer Marketing Manager (Remote)

4 weeks ago
Full-time
Senior
Marketing and Growth
Grant Street Group

Grant Street Group

Grant Street Group specializes in providing innovative cloud-based software solutions for tax collection, electronic payments, and auction services, aimed at enhancing the efficiency and effectiveness of government operations across various levels.

IT Services
251-1K
Founded 1997

Description

  • Build and manage an editorial roadmap aligned with company priorities, audiences, and formats.
  • Research, interview, write, and edit thought leadership, client stories, case studies, reports, emails, web content, campaigns, bylines, webinars, and social content.
  • Create repeatable processes for identifying customer outcomes and develop a network of client references, speakers, and advocates.
  • Translate executive and subject-matter expertise into distinctive market-facing content.
  • Partner with Client Success and operations on voice-of-client programs, including surveys and NPS, and manage communications, analysis, reporting, and insight sharing.
  • Establish standards for content intake, prioritization, approvals, voice, reuse, distribution, and performance measurement.
  • Partner with Growth Marketing to distribute content across campaigns, web, email, social, and events and optimize performance using engagement, conversion, pipeline, and participation data.

Requirements

  • 5–7+ years of experience in B2B content marketing, customer marketing, editorial strategy, or a related field, ideally in enterprise software or another complex market.
  • Portfolio demonstrating original thought leadership and credible customer storytelling.
  • Excellent writing, developmental editing, and interviewing skills, including the ability to clarify technical and operational subjects.
  • Experience building a content, advocacy, reference, or customer-engagement program from the ground up.
  • Strong customer-facing judgment and experience working with executives, Sales, Product, Client Success, and public-sector clients.
  • Ability to create structure amid ambiguity, manage approvals, and handle multiple priorities and external contributors.
  • Working knowledge of SEO, answer-engine and AI-search practices, and appropriate use of AI for research and workflow.
  • Experience marketing to state or local government audiences or in GovTech preferred.
  • Experience with customer references, advocacy, NPS, client communications, or retention programs preferred.
  • Willingness to travel up to 10% and familiarity with long, relationship-driven sales cycles preferred.

Benefits

  • Expected salary of $90,000–$135,000 per year.
  • Technology-rich collaboration environment supporting remote and on-site work.
  • Team-oriented culture emphasizing professional excellence and individual responsibility.
  • Occasional travel opportunities for team gatherings, conferences, company meetings, and client or project visits.

Interested in this position?

Apply directly on the company website

Apply Now

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