Senior Integrated Marketing Manager

4 days, 9 hours ago
Full-time
Senior
Project and Program Management
Gopuff

Gopuff

Gopuff is an instant commerce platform that delivers groceries, alcohol, home essentials, and more to consumers in minutes. With a wide range of products including cleaning supplies, medicine, pet care, beauty items, and local brands, Gopuff offers a u...

Food Products
5001+
Founded 2013
$2400M raised

Description

  • Lead end-to-end execution of major integrated campaigns across brand, product, growth, and cultural moments.
  • Translate strategy into actionable plans across creative, media, social, CRM, performance, partnerships, and in-app channels.
  • Create campaign briefs that define the problem, objectives, and measures of success.
  • Coordinate cross-functional teams from kickoff through launch to ensure a cohesive consumer experience.
  • Identify and act on relevant cultural opportunities for the Gopuff brand.
  • Lead talent and brand partnership campaigns from concept through launch and measurement.
  • Develop partnership ideas and extend them into broader marketing platforms across the Gopuff ecosystem.
  • Manage relationships with talent teams, agencies, brands, and external partners.
  • Turn business priorities into marketing plans with defined audiences, channels, objectives, and success metrics.
  • Own campaign budgets, timelines, deliverables, approvals, and performance analysis.

Requirements

  • 7+ years of experience in brand marketing, integrated marketing, media/publishing, or agency strategy or creative work.
  • Track record of turning ambiguous challenges into launched customer experiences.
  • Experience managing external partners, budgets, and multiple concurrent projects.
  • Ability to build integrated marketing plans that connect brand impact to business outcomes.
  • Strong creative judgment and high standards for craft across consumer touchpoints.
  • Ability to use performance data and business metrics to inform and defend decisions.
  • Startup-oriented approach to defining processes, resolving gaps, and securing approvals.
  • Direct and efficient communication skills.
  • Ability to proactively identify and resolve campaign roadblocks.
  • Experience navigating legal, regulatory, and partner approval processes.

Benefits

  • Remote base salary range of $150,000-$190,000.
  • Eligibility for a discretionary annual cash bonus.
  • Participation in Gopuff's equity incentive plan.
  • Medical, dental, and vision insurance.
  • 401(k) retirement savings plan, with HSA or FSA eligibility.
  • Short- and long-term disability insurance and group life insurance.
  • Flexible PTO, fitness reimbursement, and employee assistance program.
  • 25% employee discount and FAM Membership.

Interested in this position?

Apply directly on the company website

Apply Now

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