社交产品负责人

1 month, 1 week ago
Full-time
Lead
Product Management
Gate.com

Gate.com

Gate.com offers premium Managed WordPress hosting with top-notch security, management tools, and 24/7 support for small and medium-sized businesses, ensuring an enterprise-grade experience at an affordable price.

IT Services
51-250
Founded 1996

Description

  • 制定社交产品战略、定位、阶段目标和产品矩阵,覆盖主流资产交易用户与 Web3 场景。
  • 推动产品从洞察、设计到上线迭代,覆盖图文社区、用户关系、群组互动、内容分发、直播和社交交易。
  • 建立社交渗透率、日活、留存率、内容消费时长、创作者活跃和交易转化等指标体系,并据此排序优先级。
  • 基于用户研究、竞品分析和行为数据识别真实需求,并转化为提升活跃、粘性和信任的产品决策。
  • 搭建产品团队目标、节奏和跨部门协作机制,联动增长、运营、内容、KOL、合规、安全和研发。
  • 在产品设计阶段纳入内容安全、隐私保护、数据安全和行业合规要求,避免后期补漏洞。

Requirements

  • 完整主导过社交、社区、内容分发或增长产品,从策略制定到上线迭代,并取得可衡量结果。
  • 理解交易用户如何建立判断、追踪信号、消费内容、与他人互动,并能将信任转化为行动。
  • 能够在用户反馈、市场变化、竞品动作、数据模式和业务目标之间提炼清晰的产品方向。
  • 带过小型产品团队,能够建立协作规则,并将内容安全、隐私保护、数据安全和合规要求纳入产品决策。
  • 有金融科技社区、券商 App、交易平台、虚拟货币交易所、Web3 生态或社交交易产品经验者优先。
  • 熟悉内容推流、创作者生态、社区机制、群组互动、直播内容或内容驱动增长者优先。

Interested in this position?

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