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SEO & Lead Generation Analyst

2 weeks ago
Guatemala, Colombia, Costa Rica, Dominican Republic, Uruguay, Ecuador
Full-time
Senior
Lead Generation Specialist
Sales and Business Development
Keyword Research SEMrush SEO UX Design
Apply Now
FusionHit

FusionHit

FusionHit specializes in providing nearshore software development and IT staff augmentation services, connecting U.S. businesses with high-quality engineering talent from Latin America, particularly Costa Rica, El Salvador, and Colombia.

Internet Software & Services
51-250
Founded 2008
View All Jobs 5

Description

  • Lead technical SEO audits and identify opportunities related to crawlability, indexation, Core Web Vitals, and site performance.
  • Develop and execute SEO strategies focused on long-term organic growth, lead generation, and business impact.
  • Optimize metadata, internal linking structures, and on-page content to improve search rankings and visibility.
  • Monitor and improve keyword rankings, organic traffic, conversions, and domain authority metrics.
  • Identify and resolve technical SEO issues affecting performance and user experience.
  • Develop backlink acquisition strategies through outreach, digital PR, guest posting, and linkable asset initiatives.
  • Collaborate with content and marketing teams to develop SEO-driven content strategies and topical authority initiatives.
  • Optimize content for traditional search engines and AI-driven search experiences.
  • Conduct keyword research and search intent analysis to identify high-impact growth opportunities.
  • Create and maintain SEO dashboards and reports and communicate performance insights to stakeholders.
  • Conduct competitor analysis and identify opportunities for growth and differentiation.
  • Collaborate with paid search teams to align SEO and SEM strategies.
  • Support CRO initiatives through landing page analysis, A/B testing recommendations, and UX optimization.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or a related field.
  • 5+ years of hands-on SEO experience with strong technical SEO expertise.
  • Strong understanding of technical SEO, semantic SEO, search intent, internal linking strategies, and domain authority growth.
  • Experience developing and executing scalable organic growth strategies for B2B or SaaS businesses.
  • Proven experience with backlink acquisition strategies, digital PR, outreach campaigns, and authority-building initiatives.
  • Hands-on experience with Google Search Console, GA4, Ahrefs, SEMrush, Screaming Frog, and Looker Studio.
  • Strong knowledge of AI-driven search trends, AI Overviews, Generative Engine Optimization (GEO), and semantic search optimization.
  • Experience creating SEO dashboards, reports, and presenting performance insights to technical and non-technical stakeholders.
  • Strong understanding of conversion optimization, UX principles, and landing page performance analysis.
  • Ability to work independently, proactively, and own SEO initiatives end-to-end.
  • Excellent communication skills in English; C1 preferred, and strong B2 may be considered.

Benefits

  • Certified Great Place to Work with a supportive and inclusive culture.
  • 100% remote work from anywhere in Latin America.
  • Personal and professional development courses and certifications.
  • Flexible schedule.
  • 3 sick days per year.
  • Birthday off.
  • Extra days for special occasions.
  • Team-building meal reimbursement.
  • Equipment provided.
  • Monthly recognitions and rewards.

Interested in this position?

Apply directly on the company website

Apply Now

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