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Shopper Marketing Manager

2 months, 2 weeks ago
United States
Full-time
Mid Level
Marketing Manager
Sales and Business Development
Apply Now
Everyday Dose

Everyday Dose

Everyday Dose provides mushroom coffee with collagen protein and nootropics for enhanced focus, energy, and gut health. Their Mushroom Latte™ offers a healthy alternative to stimulants, activating neurotransmitters for a balanced experience.

Hotels, Restaurants & Leisure
1-10
Founded 2021
View All Jobs 16

Description

  • Develop and execute shopper marketing strategies across key retail accounts.
  • Build programs that drive conversion at shelf, on retailer.com product pages, and through retail media networks.
  • Partner with retail and digital teams to support retailer launches and initiatives.
  • Plan and manage retail media programs across platforms such as Walmart Connect, Target Roundel, Instacart, and Aisle.
  • Optimize digital shelf presence, including PDP content, store locators, images, A+ content, and retailer landing pages.
  • Plan promotional calendars in partnership with sales and finance teams.
  • Develop merchandising concepts, including endcaps, displays, and retail activations.
  • Support new retail launches with shopper programs, storytelling, and partner toolkits.
  • Create cross-channel campaigns that support brand awareness and retail sell-through.
  • Track performance of shopper initiatives and translate insights into recommendations for sales and marketing teams.

Requirements

  • 3-5 years of experience in shopper marketing, retail marketing, or trade marketing.
  • Experience working with retail media networks and retailer.com ecosystems.
  • Strong understanding of CPG retail dynamics and shopper behavior.
  • Experience managing cross-functional initiatives across marketing and sales.
  • Highly organized and comfortable managing multiple retail programs simultaneously.
  • Analytical mindset with the ability to translate data into actionable insights.
  • Experience working with emerging CPG brands or high-growth startups, preferred.
  • Familiarity with Walmart, Target, Kroger, and Instacart ecosystems, preferred.
  • Experience launching new products into retail, preferred.
  • Experience working closely with sales teams and retail buyers, preferred.

Benefits

  • Competitive salary.
  • Quarterly bonuses.
  • Monthly health stipend.
  • Health benefits.
  • Generous PTO.

Interested in this position?

Apply directly on the company website

Apply Now

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