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Senior PPC Specialist

4 months, 2 weeks ago
Anywhere
Full-time
Senior
Paid Media Specialist
Marketing and Growth
Google Ads Google Tag Manager Looker Power BI Python SQL TikTok
Apply Now
DistantJob - Remote Recruitment Agency

DistantJob - Remote Recruitment Agency

DistantJob is a boutique staffing IT agency that helps companies hire full-time remote developers directly under their management, focusing on finding top international tech talent and promoting company culture for long-term retention.

Internet Software & Services
51-250
Founded 2009
View All Jobs 10

Description

  • Build full-funnel paid search and social strategies aligned with pipeline, CAC, and LTV targets.
  • Size opportunities, forecast ROI, and create account structures and roadmaps for performance improvement.
  • Launch, monitor, and A/B test campaigns across Google, Microsoft, and emerging platforms.
  • Drive continuous improvement in CTR, CVR, ROAS, and impression share.
  • Optimize budget allocation and implement new platform features.
  • Use GA4 and Looker to identify performance trends and actionable insights.
  • Develop reporting that highlights key metrics and opportunities for senior leadership.
  • Translate complex data into clear narratives for non-technical and executive stakeholders.
  • Partner with Creative on ad copy and visual concepts.
  • Coach junior team members on PPC best practices and recommend new tools, betas, and channels to pilot.

Requirements

  • 2-5+ years of hands-on experience managing Google Ads campaigns, including Search, Shopping, and P-Max, plus Google Tag Manager.
  • Demonstrated proficiency with bid automation strategies such as Target ROAS and tCPA.
  • Experience with audience segmentation and feed management.
  • Proven track record of meeting or exceeding aggressive CAC, ROAS, or revenue goals in both B2B and B2C environments.
  • Strong analytical capabilities with expertise in Excel and Looker or Power BI.
  • Excellent communication skills with the ability to translate technical concepts for non-technical stakeholders.
  • Bachelor's degree in Marketing, Business, or a related field, or equivalent practical experience.
  • Preferred experience managing paid social campaigns across LinkedIn, Meta, TikTok, and Reddit.
  • Preferred proficiency with Microsoft Advertising and related strategies.
  • Preferred technical capabilities with Google Ads Scripts, SQL, or Python.
  • Preferred experience with marketing automation platforms and CRM integration.
  • Preferred industry certifications such as Google Ads, Analytics, or Meta Blueprint.

Benefits

  • Collaborative and innovative work environment.
  • Opportunity to work with diverse clients.
  • Career advancement pathways.
  • Work methodology that keeps clients from taking command of the creative process.

Interested in this position?

Apply directly on the company website

Apply Now

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