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Digital Campaign Coordinator

3 hours, 56 minutes ago
Sri Lanka
Full-time
Mid Level
Paid Media Specialist
Data Science and Analytics
Facebook Ads Google Ads Google Tag Manager LinkedIn Ads Power BI
Apply Now
Dijital Team

Dijital Team

Join Dijital Team, the globally recognized A-Team for IT Services. Explore our open positions and stay ahead in your career.

Internet Software & Services
11-50
Founded 2023
View All Jobs 28

Description

  • Plan, launch, and manage paid campaigns across Google Ads and Meta platforms, including Facebook and Instagram.
  • Execute Google Search, Display, Performance Max, YouTube, and other relevant campaign formats.
  • Manage Google Ad Grants campaigns in line with program requirements while maximising reach and conversions.
  • Support advertising initiatives across LinkedIn, Pinterest, OpenAI, and emerging platforms.
  • Monitor budgets, campaign performance, and return on investment, recommending reallocations where needed.
  • Analyse campaign metrics, lead quality, and performance changes to identify optimisation opportunities.
  • Develop performance reports with actionable recommendations for marketing stakeholders.
  • Continuously optimise targeting, keywords, bids, placements, creative assets, and conversion journeys.
  • Design and evaluate A/B tests across audiences, creative, messaging, landing pages, and campaign formats.
  • Maintain conversion tracking, attribution, and campaign documentation using GA4, Google Tag Manager, Meta Pixel, Conversions API, and UTM parameters.

Requirements

  • 3+ years of hands-on experience managing and optimising paid digital advertising campaigns.
  • Proven expertise with Google Ads and Meta Ads Manager, including setup, targeting, budget management, optimisation, and reporting.
  • Experience with Google Ad Grants campaigns or strong knowledge of their requirements and best practices.
  • Proficiency in GA4, Google Tag Manager, Meta Pixel, conversion tracking, and UTM management.
  • Demonstrated success using structured testing and data-driven decisions to improve campaign performance.
  • Strong understanding of lead generation, conversion funnels, attribution, cost-per-lead optimisation, and lead-quality evaluation.
  • Experience conducting A/B tests across advertising creative, messaging, audiences, and landing pages.
  • Strong knowledge of audience targeting, segmentation, remarketing, and performance measurement.
  • Excellent English communication, organisation, and prioritisation skills for managing multiple campaigns.
  • Google Ads and/or Meta Blueprint certification, experience with LinkedIn, Pinterest, OpenAI, CRM and automation tools, Looker Studio or Power BI, CRO, AI advertising tools, Australian audiences, or advertising privacy requirements (preferred).

Benefits

  • Compensation paid in Australian dollars.
  • Medical insurance from day one for employees and their spouse or parents.
  • Generous outpatient medical coverage.
  • Home office setup and internet allowances.
  • Gym and wellness allowance, plus mental health and counselling support.
  • Flexible work from home or office.
  • Reimbursement for industry certifications.
  • Team events, rewards and recognition, and Christmas and financial year-end celebrations.

Interested in this position?

Apply directly on the company website

Apply Now

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