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Paid Search Ads Manager

1 hour, 37 minutes ago
United States
Full-time
Senior
Paid Media Specialist
Marketing and Growth
Amplitude Asana Google Ads Google Tag Manager Keyword Research Tableau
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Curology

Curology

Curology is a personalized skincare company that offers prescription skincare solutions for acne and anti-aging concerns. With a team of licensed dermatology providers, Curology creates customized formulas tailored to individual needs and delivers them...

Personal Products
251-1K
Founded 2014
$18M raised
View All Jobs 4

Description

  • Own day-to-day management and optimization of paid acquisition campaigns across Google Search, Performance Max, YouTube, Shopping, Display, Demand Gen, and Microsoft/Bing Ads.
  • Launch, manage, and optimize campaigns to lower CAC and improve CVR while identifying profitable scaling opportunities.
  • Evaluate and scale emerging acquisition channels, including AI/LLM search platforms, Apple Search Ads, and new Google AI-driven ad surfaces.
  • Conduct keyword, audience, bidding, feed, landing page, and campaign structure optimizations to improve performance.
  • Develop and iterate on ad copy and messaging based on search intent, performance data, competitive trends, and creative testing insights.
  • Analyze campaign and funnel performance to generate actionable recommendations for internal stakeholders.
  • Build and deliver performance reporting that communicates channel health, trends, and strategic recommendations to cross-functional partners.
  • Partner with internal stakeholders to align media strategy with broader acquisition and growth goals.
  • Own the technical health and measurement integrity of the paid search channel across tracking, attribution, feeds, and campaign delivery.
  • Partner with analytics, engineering, and product teams to ensure accurate conversion tracking, tagging, attribution, and event measurement.

Requirements

  • 5-7 years of hands-on experience managing Search Ads campaigns at scale with accountability for large paid media budgets.
  • Deep expertise across Search, PMax, Shopping, YouTube, and Demand Gen campaigns.
  • Strong analytical mindset with the ability to move from raw performance data to actionable insight quickly and independently.
  • Proven ability to scale customer acquisition efficiently while improving CAC and CVR.
  • Strong understanding of conversion optimization, attribution, and performance analytics.
  • Proficiency with Google Ads, Microsoft Ads, GA4, and Google Tag Manager.
  • Familiarity with AI/LLM tools such as Claude, ChatGPT, and Gemini, and demonstrated use of these tools to improve workflow, reporting, or analysis.
  • Experience with Amplitude, Contentsquare, Tableau, and/or Asana.
  • Ability to independently own and operate a performance marketing channel with minimal oversight.
  • Experience in subscription-based businesses, healthcare, wellness, or other regulated industries is preferred.
  • Remote position based in the United States.

Benefits

  • Competitive compensation with equity package, including RSUs.
  • Comprehensive medical, dental, and vision coverage, plus FSA, HSA, supplemental coverages, and a 401(k).
  • Access to wellbeing perks, including OneMedical, Spring Health, SoFi, and an Employee Assistance Program.
  • Flexible paid time off and holiday policy.
  • Paid parental leave for birthing and non-birthing parents.
  • Employee donation matching program.
  • Culture Committee and employee resource groups for virtual and in-person connectivity.
  • Complimentary VIP subscription to Curology or Agency, plus an online retail discount.
  • Estimated base salary range of $120,000 to $140,000 per year, plus equity and benefits.

Interested in this position?

Apply directly on the company website

Apply Now

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