Sr Product Manager, Pipeline Generation Systems

1 hour, 50 minutes ago
Full-time
Senior
Product Management
Cribl

Cribl

Cribl provides a unified data management platform specifically designed for IT and security data, enabling users to explore, collect, process, and access their data at scale while offering enhanced control and flexibility in managing their data workflows.

IT Services
251-1K
Founded 2018
$402M raised

Description

  • Define and execute the product vision and roadmap for AI-driven pipeline generation systems.
  • Partner with Marketing, SDR, Sales, and RevOps to identify AI opportunities and convert business needs into product requirements and delivery plans.
  • Drive account prioritization, personalization, and orchestration capabilities, including account scoring and seller-facing insights.
  • Own the product strategy for lead-to-account matching, normalization, enrichment, and routing workflows.
  • Improve marketing attribution and campaign intelligence by connecting engagement signals, campaign-member data, and opportunity creation.
  • Evaluate and operationalize external tools and internal capabilities for enrichment, hierarchy management, prioritization, orchestration, and personalization.
  • Align cross-functional stakeholders across marketing, sales, revenue operations, and technical teams to move initiatives forward.
  • Define KPIs, success criteria, and experiment frameworks to measure pipeline quality, efficiency, and conversion.
  • Promote responsible AI adoption by balancing innovation with data quality, usability, operational readiness, and change management.
  • Work occasionally outside standard hours to support a remote-first team across multiple time zones.

Requirements

  • 5+ years of product management experience in a B2B SaaS environment, ideally with ownership of internal systems, GTM systems, or revenue technology portfolios.
  • Demonstrated ability to identify practical AI use cases that create real business value.
  • Strong understanding of demand generation, SDR workflows, lead management, attribution, enrichment, and account-based motions.
  • Deep functional understanding of Salesforce and related lead, contact, account, opportunity, campaign, and routing workflows.
  • Systems thinking with a strong focus on identity, matching, hierarchy, normalization, sync behavior, and routing data quality.
  • Proven ability to align and influence stakeholders across business and technical teams.
  • Comfort using metrics, experimentation, and operational data to assess impact and prioritize investments.
  • Ability to collaborate with engineering and systems teams and translate business needs into implementation tradeoffs and acceptance criteria.
  • Strong written and verbal communication skills for explaining complex systems and AI concepts to varied audiences.
  • Preferred: Experience with Salesforce Sales Cloud, Marketo, and adjacent GTM tools for enrichment, routing, attribution, or orchestration.
  • Preferred: Familiarity with ABX, account prioritization, and personalized digital experience workflows.
  • Preferred: Experience building or scaling agentic workflows or AI-assisted business process automation in GTM, operations, or enterprise systems.
  • Preferred: Comfort operating in a high-growth, remote-first B2B SaaS environment.
  • Preferred: Curiosity about practical AI and automation opportunities in internal business systems.

Benefits

  • Competitive salary of $105,000 - $160,000, based on geographic location, knowledge, skills, and experience.
  • Health, dental, vision, short-term disability, and life insurance.
  • Paid holidays and paid time off.
  • Fertility treatment benefit.
  • 401(k) retirement plan.
  • Equity.
  • Eligibility for a discretionary company-wide bonus.

Interested in this position?

Apply directly on the company website

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