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Lead Product Marketing Manager, Commerce

1 month ago
United States
Full-time
Lead
Product Marketing Manager
Product Management
E-commerce
Apply Now
Coveo

Coveo

Coveo uses AI to personalize millions of digital experiences for every single one of your customers, dealers, partners and employees.

Internet Software & Services
251-1K
Founded 2005
View All Jobs 23

Description

  • Define and lead the product marketing strategy, including positioning, target segments, and growth priorities aligned with company objectives.
  • Lead, mentor, and grow a team of product marketers while setting clear direction and raising execution standards.
  • Own and evolve the go-to-market strategy to drive acquisition and expansion across channels.
  • Develop differentiated positioning and messaging based on customer, market, and competitive insights.
  • Partner with Product, Sales, and Demand Generation to execute aligned initiatives and deliver measurable pipeline impact.
  • Strengthen sales enablement and customer storytelling to improve market presence and win rates.

Requirements

  • 7+ years of marketing experience, including 3–5+ years in product marketing within ecommerce or digital commerce.
  • Proven experience defining and executing go-to-market strategies with Product, Sales, and Marketing leadership.
  • Experience leading or mentoring team members and driving performance.
  • Strong strategic thinking with the ability to connect insights to business outcomes.
  • Experience in enterprise technology, particularly AI-driven platforms, is preferred.
  • Experience influencing executive stakeholders and contributing to company-level strategy is preferred.
  • Strong analytical mindset with the ability to tie initiatives to pipeline and revenue impact is preferred.
  • Exceptional storytelling skills that translate complex concepts into clear, compelling narratives are preferred.

Benefits

  • Coveo is committed to providing accessible employment practices and accommodations for candidates with disabilities.
  • The company encourages applicants from all backgrounds, including those with gaps in CVs or varied educational and personal histories.
  • The hiring process may use technology, including AI, to support review and evaluation.

Interested in this position?

Apply directly on the company website

Apply Now

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