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Senior Marketing Finance Business Partner

1 month ago
Asia, Taiwan, Hong Kong
Full-time
Senior
Financial Analyst
Marketing and Growth
Blockchain
Apply Now
Binance

Binance

Binance operates as a leading blockchain ecosystem and digital asset exchange, integrating digital technology with financial services to facilitate the trading and management of cryptocurrencies.

Capital Markets
5K-10K
Founded 2017
$10M raised
View All Jobs 296

Description

  • Lead marketing spend planning and evaluation across performance marketing, PR and branding, user campaigns, affiliates and KOLs, events, and sponsorships.
  • Analyze the effectiveness of marketing investments, assess ROI, and develop recommendations for executive business leaders.
  • Partner with Accounting to ensure accurate monthly financial reporting of marketing activities.
  • Provide data insights and spending guidance to help marketers shape new or existing campaigns and improve ROI and user growth.
  • Work with complex datasets to ensure marketing activities are properly tracked and measured.
  • Collaborate with cross-functional stakeholders across Marketing, Data, Regions, and Finance to solve business challenges.
  • Build strong relationships with leaders across functions to support decision-making and execution.
  • Drive continuous process improvement, standardization, simplification, and reporting enhancements.

Requirements

  • 8+ years of experience in FP&A or strategic finance supporting a Marketing function, or in a Marketing role supporting analytics and strategy with a Finance background at a large B2C internet company.
  • Strong analytical problem-solving skills with experience building complex financial and/or operating models.
  • Ability to craft executive-level presentations and write succinct narratives with key points and next-step action items.
  • Demonstrated ability to ask the right questions and apply sound business judgment when working with a wide range of stakeholders.
  • Proficiency in using AI and/or experience with automation is an added advantage.
  • Proven ability to quickly identify and methodically resolve potential roadblocks.

Benefits

  • Competitive salary and company benefits.
  • Work-from-home arrangement, depending on business team needs.
  • Opportunity to collaborate with world-class talent in a global organization.
  • Autonomy to work on unique, fast-paced projects in an innovative environment.
  • Career growth opportunities and continuous learning.
  • Equal opportunity employer with a diverse workforce commitment.

Interested in this position?

Apply directly on the company website

Apply Now

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