Content Writer/Specialist

8 hours, 58 minutes ago
Mid Level
Marketing and Growth
Binance

Binance

Binance operates as a leading blockchain ecosystem and digital asset exchange, integrating digital technology with financial services to facilitate the trading and management of cryptocurrencies.

Capital Markets
5K-10K
Founded 2017
$10M raised

Description

  • Write and edit global communications pieces and long-form explainers.
  • Develop company narratives and milestone stories aligned with Binance’s key messages.
  • Propose narrative angles and story framing for content initiatives.
  • Write and edit product, campaign, CRM, and lifecycle content against briefs and deadlines.
  • Support the team’s use of AI tools in content operations and reporting.
  • Create user, community, and KOL stories, interviews, and video content.
  • Amplify and repurpose content across channels.
  • Draft, edit, and proofread blog posts, campaign copy, CRM content, video scripts, and other formats.
  • Maintain consistent tone, style, and accuracy according to editorial standards.
  • Track and report content performance, including traffic, engagement, and reach, and help develop measurement frameworks.

Requirements

  • Bachelor’s degree or higher in English, Journalism, Media, Communications, or a related field, or equivalent experience.
  • Native or fluent English with excellent writing, editing, and proofreading skills.
  • Proven content or editorial experience across multiple formats, including in-house, agency, publication, or newsroom environments.
  • Ability to handle long-form writing, product and campaign copy, and human-interest storytelling.
  • Genuine interest in crypto, blockchain, and fintech.
  • Comfort with AI writing and research tools, emerging AI trends, and integrating AI into content workflows.
  • Experience using performance data such as traffic and engagement dashboards to inform content decisions.
  • Proactive and reliable, with the ability to own work end-to-end across shifting priorities.
  • Ability to multitask and meet tight, sometimes same-day deadlines.
  • Strong communication skills and comfort working in a distributed, mostly asynchronous team.

Interested in this position?

Apply directly on the company website

Apply Now

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