Social Media Specialist

3 hours, 49 minutes ago
Mid Level
Marketing and Growth

Banco Plata, S.A., Institución de Banca Múltiple.

A banking and financial services company focused on digital consumer banking, including credit cards, accounts, investments, savings, and business accounts. Its site describes it as a technology-driven financial institution designed to make banking simple, transparent, and accessible in Mexico.

Banking / financial services
1001-5000
Founded 2023
$2000M raised

Description

  • Develop and execute social media strategies aligned with brand and business objectives across multiple platforms.
  • Plan, create, schedule, and publish engaging content tailored to each social media channel.
  • Manage day-to-day social media operations, including content calendars and campaign execution.
  • Monitor social media performance using metrics such as reach, engagement, impressions, follower growth, CTR, and conversions.
  • Provide actionable recommendations based on performance data to improve results continuously.
  • Stay current on social media trends, platform updates, content formats, and best practices.
  • Collaborate with Marketing, Design, Content, and Product teams on integrated campaigns and messaging.
  • Support community management by monitoring conversations, responding to comments when appropriate, and identifying engagement opportunities.
  • Work with paid media teams to align organic and paid social strategies.
  • Analyze competitor activity and industry trends to identify opportunities for innovation and audience growth.

Requirements

  • 3+ years of experience managing social media for brands, agencies, or high-growth companies.
  • Proven experience developing content strategies across platforms such as LinkedIn, Instagram, and Facebook.
  • Strong understanding of social media analytics and performance metrics.
  • Experience using social media management and scheduling tools.
  • Excellent copywriting and storytelling skills.
  • Ability to adapt tone and messaging for different audiences and platforms.
  • Strong organizational skills and ability to manage multiple campaigns and deadlines simultaneously.
  • Creative mindset with strong attention to detail.
  • Experience collaborating with designers, content creators, and cross-functional stakeholders.
  • Advanced Spanish and English proficiency is mandatory.

Benefits

  • Innovative and creative work environment.
  • Supportive and collaborative team culture.
  • Open and honest feedback culture.
  • Recognition and celebration of achievements.
  • High-tech environment with a forward-thinking team.

Interested in this position?

Apply directly on the company website

Apply Now

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