Associate Director, Media Data Science

23 hours, 25 minutes ago
Full-time
Executive
Data Science and Analytics
Avalere Health

Avalere Health

Avalere Health is a leading healthcare consulting firm dedicated to solving the industry's most complex challenges. With a focus on attracting top talent, they provide innovative solutions and insights to help clients navigate the evolving healthcare l...

Professional Services

Description

  • Lead measurement strategy for HCP and DTC campaigns, including marketing mix modeling, attribution, incrementality testing, brand affinity, and lift studies.
  • Build, run, and refine statistical models to evaluate media effectiveness and predict campaign outcomes.
  • Integrate and analyze healthcare, claims, and identity-based datasets to quantify media impact.
  • Connect omnichannel media exposure across TV, search, display, paid social, radio, and programmatic channels to business and promotional KPIs.
  • Query, structure, and analyze large datasets in Snowflake using a Bronze/Silver/Gold data architecture.
  • Use SQL, Python, R, and statistical platforms to clean, transform, model, and validate data.
  • Develop Tableau and Looker dashboards for real-time insights and executive reporting.
  • Translate modeling outputs into actionable business narratives and executive-ready client presentations.
  • Collaborate with media strategy, data strategy, engineering, and account teams to align measurement and reporting with business objectives.
  • Mentor analysts and promote technical rigor, innovation, and cross-functional partnership.

Requirements

  • 6+ years of experience in data science, advanced analytics, media measurement, or marketing analytics, preferably in healthcare, pharma, life sciences, or another regulated industry.
  • Hands-on experience with linear regression, marketing mix modeling, multi-touch attribution, incrementality testing, lift studies, and/or predictive modeling.
  • Strong SQL, Snowflake, Python, and/or R skills for large-scale data cleaning, transformation, analysis, and modeling.
  • Experience with healthcare data sources such as IQVIA, Crossix, PurpleLab, Experian, Medicaid, claims data, or identity-based data.
  • Strong Tableau and/or Looker skills for detailed analysis and executive-level reporting.
  • Ability to translate complex statistical outputs into clear business narratives for clients and senior stakeholders.
  • Bachelor’s degree in Data Science, Statistics, Mathematics, Computer Science, Economics, Analytics, or a related field.
  • Experience with SAS, SPSS, or similar statistical tools preferred.
  • Master’s degree in a relevant field preferred.

Benefits

  • 401(k) plan with up to 4% employer match and immediate vesting.
  • Medical, dental, vision, life insurance, and disability coverage.
  • Flexible hybrid and remote work, plus the option to work globally for two weeks per year.
  • 20 vacation days, one personal well-being day, 9 public holidays, gifted end-of-year holidays, and early Summer Friday finishes.
  • Employee assistance program with free counseling and personalized health support.
  • Enhanced maternity, paternity, family leave, and fertility benefits.
  • On-demand training, career development support, and global mobility opportunities.
  • Employee Network Groups and workplace adjustments for candidates with disabilities, long-term health conditions, or neurodiversity.

Interested in this position?

Apply directly on the company website

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