Senior MarTech Operations Manager

1 hour, 31 minutes ago
Full-time
Senior
Marketing and Growth
Airbnb

Airbnb

Airbnb is the world's largest community-driven hospitality company, offering homes and experiences in 191 countries. It is an online marketplace connecting people to unique accommodations and experiences globally.

Hotels, Restaurants & Leisure
5K-10K
Founded 2008

Description

  • Develop solutions to improve marketing tracking while minimizing manual intervention and maintaining quality and reliability.
  • Use AI tools to automate MarTech operations, including tag deployment, debugging, and signal health monitoring.
  • Work hands on in tag management systems and mobile measurement platforms to set up new ad vendors and QA tracking.
  • Partner with marketing and data science teams to deploy first-party audiences for ad tracking and measurement.
  • Collaborate closely with engineering to design and build scalable tracking and automation systems.
  • Stay current on global privacy frameworks and regulations such as ATT and GDPR to ensure compliant tracking practices.
  • Monitor and improve signal quality, reliability, and measurement performance across channels and platforms.
  • Support the use of first-party data across advertising platforms such as Meta, Google, and TikTok.

Requirements

  • 8+ years of relevant work experience, ideally in a high-growth tech startup, performance-oriented marketing organization, or agency.
  • Hands-on experience with paid social and performance advertising platforms such as Meta and Google.
  • Experience using AI tools to automate operational workflows.
  • Experience with tag management systems such as Google Tag Manager, CAPI solutions, and mobile measurement platforms such as Singular, AppsFlyer, or Adjust.
  • Strong analytical skills with the ability to adapt to new tools and capabilities.
  • Understanding of how privacy frameworks and regulations such as ATT and GDPR impact marketing measurement and tracking.
  • Proven ability to lead, influence, and collaborate across organizational boundaries with strong cross-functional relationship-building skills.
  • Preferred: Experience partnering closely with engineering teams to design scalable systems and automation.
  • Preferred: Willingness and ability to troubleshoot complex issues across tracking systems, APIs, and data pipelines.
  • Preferred: Current or previous experience as an Airbnb host.

Benefits

  • US-remote eligible role.
  • Occasional work at an Airbnb office or attendance at offsites, as agreed with your manager.
  • Competitive base pay range of $132,000 to $154,000 USD.
  • Eligible for bonus and equity.
  • Eligible for benefits.
  • Eligible for Employee Travel Credits.

Interested in this position?

Apply directly on the company website

Apply Now

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