Senior Growth Marketing Manager, Korea

1 hour, 53 minutes ago
Full-time
Lead
Marketing and Growth
Airbnb

Airbnb

Airbnb is the world's largest community-driven hospitality company, offering homes and experiences in 191 countries. It is an online marketplace connecting people to unique accommodations and experiences globally.

Hotels, Restaurants & Leisure
5K-10K
Founded 2008

Description

  • Analyze performance data, customer behavior, and market trends to identify growth opportunities in Korea.
  • Develop growth strategies and recommendations tailored to the Korean market.
  • Drive performance across Korean platforms including the Naver and Kakao ecosystems.
  • Partner with regional channel experts and global marketing teams to execute Korea-specific initiatives.
  • Collaborate with Product, Engineering, Data Science, and Creative teams to bring market initiatives to life.
  • Represent Korean market needs in global planning discussions and advocate for local platform and consumer dynamics.
  • Identify and support new builds, integrations, and marketing capabilities needed to unlock growth in Korea.
  • Deliver reporting and actionable insights to Korea leadership and regional teams to support decision-making and optimization.

Requirements

  • 8+ years of experience in growth marketing, performance marketing, or digital strategy within consumer-focused businesses.
  • Strong understanding of the Korean digital landscape, consumer behavior, and local platform ecosystems.
  • Familiarity with the Naver ecosystem, including Powerlink and Brand Search advertising products.
  • Understanding of Kakao platforms, including KakaoTalk and related marketing or messaging capabilities.
  • Ability to interpret performance data and translate analysis into strategic recommendations.
  • Experience working cross-functionally with global marketing, product, engineering, and data partners.
  • Familiarity with marketing automation platforms and analytics tools.
  • Experience with emerging technologies such as AI-driven marketing tools or localized asset development.

Interested in this position?

Apply directly on the company website

Apply Now

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