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Social Media Lead, US

3 hours, 30 minutes ago
United States
Full-time
Senior
Social Media Manager
Marketing and Growth
Copywriting Email Marketing Instagram API Social Media Marketing TikTok
Apply Now
Adoreal

Adoreal

Adoreal is a comprehensive aesthetics companion that offers a range of services from quick maintenance treatments to long-term procedures. They provide information, reminders, and support throughout the aesthetic journey, along with easy access to medi...

Health Care Providers & Services
1-10
View All Jobs 5

Description

  • Execute a cohesive content strategy across Instagram, Facebook, and TikTok aligned to each practice’s brand voice, campaign goals, and audience insights.
  • Build and manage the end-to-end content calendar, including planning, briefing, writing, scheduling, and optimization across channels.
  • Conceive and produce short-form video content and accompanying copy for TikTok and Instagram Reels, including ideation, scripting, and creative coordination.
  • Plan and execute email marketing campaigns, including segmentation, copywriting, A/B testing, and performance analysis.
  • Monitor social and email performance using platform analytics and KPIs, and translate results into actionable improvements.
  • Stay current on platform algorithm changes, content trends, and best practices across social media and email marketing.
  • Partner with cross-functional teams such as design and brand to support broader marketing and product initiatives.
  • Lead, develop, and delegate work to a team of social media strategists, specialists, and creatives.

Requirements

  • 5+ years of experience leading social media content strategy, social media marketing, or a related role.
  • Experience in a SaaS or health-focused brand, ideally with both B2B and B2C exposure.
  • Demonstrated expertise managing brand presence on Instagram, Facebook, and TikTok, supported by a portfolio.
  • Hands-on experience planning and executing email campaigns using common email marketing platforms.
  • Strong copy editing skills with the ability to assess voice, tone, and style across channels and audiences.
  • Analytical mindset with experience pulling reports, identifying trends, and making data-driven decisions.
  • Experience creating short-form video content for TikTok and Instagram Reels.
  • Highly organized self-starter who can manage multiple projects in a fast-paced, evolving environment.
  • Passion for healthcare, wellness, or the elective aesthetics industry is a plus.
  • A portfolio showcasing relevant work is required.

Benefits

  • Paid time off (PTO) and paid holidays.
  • Performance-based bonuses and company equity opportunities.
  • Fully remote work environment with flexible schedules.
  • Every employee receives equity in the company.
  • Promotions and growth opportunities driven by performance and dedication.
  • Collaborative, people-first team culture guided by Adoreal’s core values.
  • Accommodations for disabilities available upon request throughout the recruitment process.

Interested in this position?

Apply directly on the company website

Apply Now

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