Senior Manager, SEO/AEO

2 weeks, 5 days ago
Full-time
Senior
Marketing and Growth
ActiveCampaign

ActiveCampaign

ActiveCampaign is a web-based software company that offers Email Marketing, Automation, and CRM services. Their Customer Experience Automation platform helps over 185,000 businesses build meaningful connections with their customers through personalized...

Internet Software & Services
251-1K
Founded 2003
$360M raised

Description

  • Identify and prioritize technical improvements across the ActiveCampaign website based on business impact.
  • Collaborate with cross-functional stakeholders to implement website and search optimizations.
  • Develop and execute LLM optimization and Answer Engine Optimization (AEO) strategies.
  • Build and run a global organic search roadmap spanning technical SEO, on-page optimization, content workflows, and AEO experiments.
  • Provide international SEO guidance to support non-English search experiences and new region launches.
  • Serve as the subject matter expert on keywords, AI algorithm shifts, site architecture, and navigation improvements.
  • Monitor, analyze, and report on SEO and AEO performance on an ongoing basis.
  • Flag performance issues quickly and recommend course corrections.
  • Educate internal teams on search performance results, trends, and opportunities to grow share of search.

Requirements

  • 8+ years of experience driving growth through organic channels.
  • 5+ years of experience building, scaling, and operationalizing SEO as a revenue channel.
  • Experience with technical SEO and international SEO.
  • Experience with CMS migration, page consolidation/redirects, and on-page performance.
  • Proficiency with Google Search Console, Adobe Analytics, SEMrush, Ahrefs, and Looker.
  • Experience integrating AI tools such as Profound, Peec, and AirOps.
  • Strong reporting and data storytelling skills.
  • Ability to translate SEO/AEO performance data into clear, actionable business narratives.
  • Analytical mindset with the ability to assess business impact from performance trends and search opportunities.
  • Preferred: Experience with Craft CMS and optimizing for AI-first search.

Benefits

  • Fully covered High Deductible Health Plan (HDHP) with telehealth access.
  • Free Calm subscription.
  • Access to LinkedIn Learning, professional development programs, and career growth opportunities.
  • Open PTO.
  • Generous 401(k) matching with immediate vesting.
  • Quarterly perks, including commuter and lunch benefits for hub-based employees or a stipend for remote workers.
  • Four-week paid sabbatical with bonus after five years.
  • Remote work support through a stipend for remote workers.

Interested in this position?

Apply directly on the company website

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