Principal Product Manager

16 hours, 30 minutes ago
Full-time
Lead
Product Management
ActiveCampaign

ActiveCampaign

ActiveCampaign is a web-based software company that offers Email Marketing, Automation, and CRM services. Their Customer Experience Automation platform helps over 185,000 businesses build meaningful connections with their customers through personalized...

Internet Software & Services
501-1000
Founded 2003
$360M raised

Description

  • Define and ship the structured context intelligence layer that captures customer goals, brand, audience behavior, campaign history, and performance signals.
  • Build a deep-reasoning marketing agent that analyzes performance changes, audience segments, and campaign opportunities.
  • Own the product flywheel connecting richer context, stronger reasoning, customer engagement, and new data signals.
  • Design evaluation frameworks, including golden datasets, quality rubrics, and output grading, to measure AI-agent quality.
  • Prototype with frontier AI models, test prompt architectures, and inform system-design decisions with engineering teams.
  • Own product outcomes end to end, from prototypes through production release and in-market adoption.
  • Partner with Applied AI, Active Intelligence Engineering, data/ML, agent-platform, and product teams to deliver the autonomous marketing vision.

Requirements

  • Significant product management experience building AI/ML-powered products in production at scale.
  • Production experience with frontier AI models and agentic architectures.
  • Experience designing evaluation frameworks, quality bars, and feedback loops for reliable AI products.
  • Experience shaping data platforms, context systems, or structured intelligence layers, including decisions on data capture and modeling.
  • Technical depth to engage on system architecture, data models, model behavior, and prompt design; engineering experience or an equivalent foundation is strongly valued.
  • Track record of defining and shipping product capabilities in fast-moving, ambiguous domains.
  • Strong customer-focused product judgment, with the ability to prioritize marketer value over technical elegance.
  • Ability to influence cross-functional partners without formal authority.
  • Marketing technology or customer-engagement platform experience is preferred.

Benefits

  • Fully covered High Deductible Health Plan (HDHP), telehealth access, and a Calm subscription.
  • LinkedIn Learning, professional development programs, and career-growth opportunities.
  • Open paid time off.
  • 401(k) matching with immediate vesting.
  • Quarterly commuter and lunch perks for hub-based employees or a stipend for remote employees.
  • Four-week paid sabbatical with a bonus after five years.
  • Collaborative, inclusive workplace with employee resource groups and mentorship opportunities.

Interested in this position?

Apply directly on the company website

Apply Now

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