Senior Marketing Data Analyst

13 hours, 17 minutes ago
Full-time
Senior
Data Science and Analytics
Abnormal AI

Abnormal AI

Abnormal AI provides advanced email security solutions designed to block malicious email attacks, including credential phishing, business email compromise, and account takeover.

Internet Software & Services
Founded 2018

Description

  • Proactively identify trends in campaign performance, pipeline velocity, and conversion rates to uncover root causes.
  • Provide first-pass diagnoses of material variances and propose initial theories for performance changes.
  • Quantify the impact of performance trends and recommend corrective actions for strategy validation.
  • Partner with field, digital, events, integrated campaigns, and channel marketing teams to improve territory-based performance using multi-touch attribution.
  • Maintain reporting hygiene, standard funnel conversion metrics, recurring dashboards, and performance-versus-plan tracking.
  • Monitor data flows across Marketo, Salesforce, 6Sense, and Snowflake to detect failures or data quality issues.
  • Analyze the revenue funnel to determine the optimal mix of touches that moves prospects from engaged to closed won.
  • Validate the output of AI agents such as account matching and email personalization tools.
  • Lead the transition from static reporting to AI-driven insights by building and training agents for L1/L2 analytics questions.
  • Build and maintain the semantic layer in Sigma and Snowflake to support the company's Ask Anything analytics capability.
  • Serve as the primary data consultant to Revenue Marketing leadership and present executive-ready narratives.
  • Mentor junior team members and help the broader marketing organization improve data literacy and self-serve usage.
  • Own end-of-quarter MBO target attainment reporting for Revenue Marketing and coordinate validation with Strategy & Analytics and FP&A.

Requirements

  • 7+ years of experience in Marketing Analytics, BizOps, or Data Science within B2B SaaS.
  • Expert-level SQL skills.
  • Deep knowledge of agent development.
  • Experience with Snowflake, Sigma, or similar modern cloud data warehouse and BI tools.
  • Deep understanding of B2B marketing and pipeline funnels from MQL to Closed Won.
  • Experience with attribution models, with multi-touch attribution as a plus.
  • Experience with ABM metrics and tools such as 6Sense or Demandbase.
  • Basic experience with building ML-based models is a nice to have.
  • Experience or strong interest in configuring AI-driven analytics tools, LLMs for data analysis, or semantic data modeling.
  • MS degree in Computer Science, Data Science, or a related field is a nice to have.
  • Experience with algorithms and optimization is a nice to have.
  • Experience in B2B marketing analytics, especially in cybersecurity, is a nice to have.

Benefits

  • Base salary range of $122,400 to $176,000 USD.
  • Eligibility for bonus or incentive compensation.
  • Eligibility for equity.
  • Comprehensive benefits package.

Interested in this position?

Apply directly on the company website

Apply Now

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