Client Experience Operations Director

1 hour, 48 minutes ago
Full-time
Lead
Project and Program Management
Zeta Global

Zeta Global

Zeta Global provides an AI-powered marketing cloud that enables enterprises to acquire, grow, and retain customers through precision marketing, leveraging data science, advanced analytics, and machine learning to create optimized customer experiences.

Media
1K-5K
Founded 2007

Description

  • Lead the operational strategy for digital media campaign tracking across channels.
  • Establish scalable workflows, governance models, and operational standards for high-volume campaign delivery.
  • Oversee campaign implementation processes to ensure accurate setup and tagging for attribution tracking.
  • Manage relationships with internal stakeholders and external media partners.
  • Own governance and standards for digital tagging, campaign taxonomy, and tracking implementation across media platforms.
  • Partner with marketing technology teams to manage tagging architecture using tools such as Google Tag Manager.
  • Ensure media data is accurately captured in analytics environments such as Google Analytics or Adobe Analytics.
  • Develop QA frameworks to maintain consistent data integrity across campaigns.
  • Lead collaboration with analytics teams to integrate media performance data into customer journey attribution frameworks.
  • Serve as the operational lead across media, analytics, marketing technology, and product teams.
  • Translate marketing strategy into operational requirements and execution frameworks.
  • Build and manage a team responsible for campaign operations, tagging implementation, and project management.
  • Mentor team members and drive a culture of accountability, documentation, and continuous improvement.

Requirements

  • 8–12+ years of experience in digital media operations, marketing operations, or digital campaign management.
  • Deep understanding of digital tagging frameworks and campaign tracking implementation.
  • Strong familiarity with customer journey attribution concepts and multi-channel measurement.
  • Experience leading cross-functional teams across media, analytics, and marketing technology.
  • Proven ability to design scalable operational processes and governance frameworks.
  • Experience with media platforms such as Google Campaign Manager 360 or The Trade Desk (preferred).
  • Experience working with enterprise analytics platforms such as Adobe Analytics (preferred).
  • Experience implementing tagging standards through tag management systems (preferred).
  • Familiarity with marketing attribution or media measurement platforms (preferred).

Benefits

  • Unlimited PTO.
  • Excellent medical, dental, and vision coverage.
  • Employee equity.
  • Employee discounts.
  • Virtual wellness classes.
  • Pet insurance.
  • Salary range of $125,000–$140,000 depending on location and experience.
  • Hybrid or remote work option depending on location (NYC, Nashville, LA, San Francisco).

Interested in this position?

Apply directly on the company website

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