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Paid Search Manager (B2B)

3 weeks, 3 days ago
United States
Full-time
Junior
Paid Media Specialist
Sales and Business Development
Google Ads HubSpot Salesforce
Apply Now
Wpromote

Wpromote

Wpromote is The Challenger Agency, specializing in digital marketing and customer acquisition that exceeds expectations.

Media
251-1K
Founded 2001
View All Jobs 40

Description

  • Lead paid search strategy, performance optimization, and ongoing business planning for enterprise B2B clients.
  • Own campaign architecture, optimization plans, testing roadmaps, and operational improvements.
  • Manage paid search account structures across Google Ads, Microsoft Ads, SA360, and related platforms.
  • Drive forecasting, budget management, testing initiatives, and performance optimization aligned to client goals.
  • Translate campaign performance and business insights into actionable client recommendations.
  • Partner with Client Strategy, Analytics, Creative, SEO, and other channel teams on integrated marketing strategies.
  • Identify opportunities for automation, operational efficiency, audience expansion, and performance innovation.
  • Maintain campaign health through proactive monitoring, QA, and optimization best practices.
  • Participate in client meetings, performance reviews, and presentations.
  • Stay current on search platform updates, AI-driven search innovations, and automation capabilities.

Requirements

  • 1.5-3 years of experience managing paid search campaigns within an agency environment.
  • Experience supporting B2B paid search programs across enterprise or mid-market clients preferred.
  • Experience managing campaigns across Google Ads and Microsoft Ads; familiarity with Search Ads 360 (SA360) is a plus.
  • Working knowledge of campaign structure, audience targeting, bidding strategies, automation, and conversion optimization.
  • Strong analytical skills with experience using GA4 and reporting platforms.
  • Experience interpreting campaign data and communicating recommendations to internal stakeholders and clients.
  • Strong verbal and written communication skills with experience in client-facing conversations.
  • Excellent organizational skills with the ability to manage multiple priorities across several client accounts.
  • Ability to collaborate effectively within cross-functional teams in a fast-paced agency environment.
  • Working knowledge of Google Workspace and Microsoft Excel, including pivot tables and XLOOKUP/VLOOKUP.
  • Experience supporting SaaS, fintech, adtech, or other B2B technology organizations preferred.
  • Experience with Salesforce, HubSpot, or other CRM integrations for lead generation measurement preferred.
  • Experience managing offline conversion tracking and lead quality optimization preferred.
  • Familiarity with first-party audience strategies, CRM integrations, and advanced attribution methodologies preferred.
  • Experience leveraging AI-powered tools and automation to improve campaign efficiency and performance preferred.

Benefits

  • Remote-first culture.
  • Unlimited PTO.
  • Extended winter holiday break.
  • Flexible schedules.
  • Work-from-anywhere options.
  • 100% paid parental leave.
  • 401(k) matching.
  • Medical, dental, vision, life, and pet insurance.
  • Sponsored life insurance.
  • Short-term disability insurance and additional voluntary insurance.
  • Annual ClassPass credits.
  • Annual salary range of $74,000-$90,000.

Interested in this position?

Apply directly on the company website

Apply Now

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