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Paid Search Director (B2B)

2 hours, 15 minutes ago
United States
Full-time
Lead
Paid Media Specialist
Sales and Business Development
Google Ads
Apply Now
Wpromote

Wpromote

Wpromote is The Challenger Agency, specializing in digital marketing and customer acquisition that exceeds expectations.

Media
251-1K
Founded 2001
View All Jobs 12

Description

  • Lead paid search strategy, performance management, and executive-level business planning across a $100M+ multi-product media investment.
  • Act as a strategic partner and embedded extension of the client’s marketing organization.
  • Drive campaign architecture, optimization, execution oversight, and innovation initiatives across enterprise search programs.
  • Manage complex account structures across SA360, Google Ads, Microsoft Ads, and other paid search platforms.
  • Build forecasting, budgeting, testing roadmaps, and performance optimization plans aligned to business growth goals.
  • Translate performance trends and business insights into clear executive recommendations and action plans for senior stakeholders.
  • Partner with Client Strategy, Analytics, Strategy, Creative, and channel leadership teams to align integrated marketing efforts.
  • Lead, develop, mentor, and support a team of four Paid Search Specialists through coaching, QA, prioritization, and performance management.
  • Oversee campaign execution, quality assurance processes, account health, and delivery standards.
  • Identify opportunities for innovation, process improvement, automation, audience targeting, measurement, and scalable operations.

Requirements

  • 6+ years of experience managing enterprise-level paid search programs in agency and/or client-side environments.
  • At least 2 years of prior staff management experience.
  • Proven success managing large-scale paid search investments and complex enterprise account structures.
  • Experience supporting enterprise SaaS, fintech, HR/payroll, SMB platform, or similarly complex performance marketing businesses.
  • Deep expertise in Google Ads and Microsoft Ads.
  • Experience with campaign architecture, automation strategies, audience targeting, bidding frameworks, feed management, and enterprise-scale optimization.
  • Strong analytical and problem-solving skills with experience using performance data, GA4, and enterprise analytics platforms.
  • Excellent oral, written, and interpersonal communication skills with the ability to influence cross-functional stakeholders.
  • Ability to operate effectively in fast-paced, highly visible enterprise environments with competing priorities.
  • Preferred location in PT or CT time zones; ET candidates may also be considered.
  • Not eligible for immigration sponsorship.

Benefits

  • Remote-first culture with the ability to work remotely in most U.S. states.
  • Unlimited PTO.
  • Extended winter holiday break.
  • Flexible schedules.
  • Work-from-anywhere options.
  • 100% paid parental leave.
  • 401(k) matching.
  • Medical, dental, vision, life, pet, and sponsored life insurance, plus short-term disability and additional voluntary insurance.
  • Annual ClassPass credits.
  • Annual performance bonus.
  • Salary range of $110,000 to $150,000.

Interested in this position?

Apply directly on the company website

Apply Now

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