Director, Performance Creative Strategy

20 hours, 57 minutes ago
Full-time
Lead
Design and User Experience
Wpromote

Wpromote

Wpromote is The Challenger Agency, specializing in digital marketing and customer acquisition that exceeds expectations.

Media
251-1K
Founded 2001

Description

  • Lead a team of creative strategists and manage approximately 2–5 direct reports.
  • Serve as a senior strategic partner across a portfolio of key client accounts.
  • Own the health, success, and growth of the team's book of business.
  • Present creative strategy, performance insights, and recommendations to senior client stakeholders.
  • Coach leaders and develop team capabilities in strategic thinking, creative judgment, and client leadership.
  • Guide staffing decisions, team capacity, and resource planning.
  • Lead new business efforts, including RFP strategy, pitch presentations, and in-person meetings.
  • Partner with cross-functional teams to develop differentiated creative solutions.
  • Improve processes, testing frameworks, department standards, and ways of working.
  • Champion the use of AI and emerging technologies to improve creative strategy and operational efficiency.

Requirements

  • 7+ years of experience in an advertising, creative, or digital marketing agency.
  • 5+ years leading Performance Creative for paid media clients.
  • Proven success leading and developing high-performing teams, including senior-level talent.
  • Deep expertise in Performance Creative across Meta, TikTok, YouTube, Amazon, Programmatic, Display, and emerging paid media channels.
  • Experience translating performance insights into scalable creative strategies, testing frameworks, and measurable learnings.
  • Experience leading senior client relationships and executive presentations.
  • Confidence leading new business efforts, including RFPs and cross-functional proposals.
  • Strong operational and business acumen, including staffing plans, scopes of work, resource planning, and department growth.
  • Practical experience applying AI and emerging technologies to creative strategy and workflows.
  • Exceptional communication, presentation, and problem-solving skills.

Benefits

  • Remote-first culture with flexibility to work remotely in most U.S. states.
  • Unlimited PTO and an extended winter holiday break.
  • Flexible schedules.
  • 100% paid parental leave.
  • 401(k) matching.
  • Medical, dental, vision, life, pet, and short-term disability insurance.
  • Annual ClassPass credits.
  • Annual performance bonus.
  • Salary range of $120,000–$130,000 annually.

Interested in this position?

Apply directly on the company website

Apply Now

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