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Associate Director, Paid Social

1 hour, 30 minutes ago
United States
Full-time
Senior
Paid Media Specialist
Marketing and Growth
Asana Google Analytics Influencer Marketing SEO TikTok
Apply Now
Wpromote

Wpromote

Wpromote is The Challenger Agency, specializing in digital marketing and customer acquisition that exceeds expectations.

Media
251-1K
Founded 2001
View All Jobs 32

Description

  • Provide day-to-day oversight and quality control across a portfolio of paid social accounts.
  • Coach and guide junior team members on platform execution, campaign strategy, testing, reporting, and client communication.
  • Manage a small book of enterprise-level clients directly as a senior strategic partner.
  • Audit, troubleshoot, launch, optimize, and stabilize campaigns in advertising platforms as needed.
  • Oversee onboarding of new accounts and ensure smooth ramp-up and setup.
  • Interface with clients on escalated needs, present strategy, and strengthen relationships.
  • Develop a full-funnel paid social point of view across awareness, consideration, conversion, retention, and creative testing.
  • Partner with paid search, creative, analytics, client strategy, and programmatic teams on integrated media planning.
  • Help evolve paid social best practices, QA processes, workflows, reporting automation, and AI-enabled tools.
  • Maintain training materials, onboarding resources, and process documentation for the paid social team.

Requirements

  • 4–6 years of experience in paid media with deep hands-on expertise in paid social strategy, buying, optimization, and measurement.
  • Strong hands-on experience across Meta and TikTok, with additional experience on Pinterest, Snapchat, LinkedIn, Reddit, and/or X preferred.
  • Performance marketing and brand planning experience.
  • Experience coaching, training, or informally mentoring junior team members.
  • Experience with data analysis and reporting tools such as Google Analytics, Adobe Analytics, or similar.
  • Experience creating paid social customer acquisition campaigns across diverse clients and verticals, with ecommerce/retail and lead gen preferred.
  • Excellent oral, written, presentation, and interpersonal skills.
  • Strong working knowledge of Google Suite, Excel, Google Slides, Asana, or similar tools.
  • Bachelor’s degree in Communications, Advertising, Marketing, Business Management, or related field, or equivalent experience.
  • Experience with Smartly, Sprinklr, or other AI-enabled advertising, automation, reporting, or ad operations tools preferred.

Benefits

  • Remote-first culture.
  • Unlimited PTO.
  • Extended winter holiday break.
  • Flexible schedules.
  • Work-from-anywhere options in most U.S. states.
  • 100% paid parental leave.
  • 401(k) matching.
  • Medical, dental, vision, life, pet, and short-term disability insurance.
  • Annual ClassPass credits.
  • Annual salary range of $100,000–$115,000.

Interested in this position?

Apply directly on the company website

Apply Now

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