Digital Media Planner (Mensch)

3 weeks, 5 days ago
Full-time
Junior
Marketing and Growth
WPP Media

WPP Media

WPP Media is the global media collective of WPP plc, recognized as the world's largest media agency network. Headquartered in New York City, WPP Media operates in over 80 international markets, managing more than $60 billion in media investments. The company focuses on delivering intelligent growth for brands in the AI era by unifying data, people, and technology. WPP Media offers a range of services, including media planning and buying, campaign activation, influencer marketing, and data strategy. Their proprietary technology platforms, such as WPP Open and Open Media Studio, enhance marketing planning and execution. The company serves enterprise brands and global marketing organizations, providing scalable, data-driven solutions to meet their advertising needs.

marketing & advertising
10001+
Founded 2011

Description

  • Plan and implement digital campaigns from planning through finalization.
  • Develop tailored recommendations for placements, formats, and targeting based on market and media usage trends.
  • Coordinate closely with channel experts across Paid Search, Paid Social, Programmatic, and E-Commerce.
  • Manage ongoing communication with consulting, publishers, channel experts, and campaign management teams.
  • Request and evaluate offers, cooperations, and special advertising formats from publishers.
  • Work with the investment team to secure the best conditions for clients.
  • Build detailed annual forecasts and plan the distribution of digital budgets.
  • Monitor media usage and market developments to inform planning decisions.

Requirements

  • Completed degree or training in marketing, media, business, or a related field.
  • 1-2 years of experience in digital consulting or planning, on the client, agency, or publisher side.
  • Confident use of common planning tools and understanding of relevant online KPIs.
  • Good Excel skills and strong numerical and analytical thinking.
  • Reliable, self-directed, flexible, and team-oriented working style.
  • Ability to stay organized and keep an overview under pressure.
  • Very good written and spoken German.
  • Experience with media planning tools is preferred.
  • Structured, communicative, and responsible mindset.

Benefits

  • Flexible working hours and remote work options.
  • Overtime compensation.
  • 30 vacation days plus one flexible day, with December 24 and 31 off.
  • Health benefits, company pension plan, and mental health awareness days.
  • Training opportunities and internal career programs.
  • Employee discounts, events, Job Ticket, Wellhub, and Job Bike.
  • Inclusive, equal-opportunity workplace culture.

Interested in this position?

Apply directly on the company website

Apply Now

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