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MarTech Lead

5 hours, 38 minutes ago
Jordan
Full-time
Lead
Marketing Manager
Software Development
Google Tag Manager JavaScript SEO
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Webook

Webook

WEbook.com is a writing community platform empowering writers, shaping future literary stars, and transforming the publishing world.

Media
1-10
Founded 2007
View All Jobs 13

Description

  • Improve technical SEO and GEO readiness, including rendering, crawlability, indexing, structured data, and multilingual implementation.
  • Own tracking implementation across front-end pixels, event firing, server-side tracking, and conversion APIs such as Meta CAPI.
  • Troubleshoot missing or duplicate events, validate parameters, and align browser-side and server-side tracking.
  • Configure and integrate Odoo CRM for B2B lead capture, routing, nurturing, automation, and reporting.
  • Establish reliable measurement across campaigns, customer journeys, conversions, and revenue.
  • Build repeatable MarTech setups and launch standards for clients and white-label platforms.
  • Translate marketing needs into technical requirements and implement solutions directly or with engineering support.
  • Document implementations and establish ongoing checks to identify issues as products and campaigns change.

Requirements

  • Hands-on experience in MarTech, technical marketing operations, or a similar role.
  • Strong knowledge of GA4, Google Tag Manager, advertising pixels, server-side tracking, and CAPI.
  • Practical experience with Odoo CRM, marketing automation, and website-to-CRM integrations.
  • Understanding of technical SEO, JavaScript rendering, APIs, webhooks, and data layers.
  • Familiarity with consent management and privacy-aware tracking.
  • Ability to debug issues, validate fixes, and clearly explain technical decisions to marketing and engineering teams.
  • Ownership mindset with the ability to identify problems, prioritize by business impact, propose solutions, and follow through.

Interested in this position?

Apply directly on the company website

Apply Now

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