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Marketing Lead, Growth & Scale

1 month, 1 week ago
United Kingdom
Full-time
Senior
Marketing Manager
Marketing and Growth
Apply Now
Vestd

Vestd

Vestd is the UK's premier equity management platform, offering seamless share issuance, shareholder management, and cap table viewing with Companies House integration. Simplifying equity distribution for startups, scaleups, and SMEs.

Capital Markets
51-250
Founded 2014
View All Jobs 5

Description

  • Own the BU marketing strategy and roadmap, from commercial brief to prioritised plan.
  • Lead pipeline and demand generation across acquisition, channel performance, and lead quality with Sales.
  • Own lifecycle, retention, renewal, and expansion programmes in partnership with Customer Success.
  • Track and report on pipeline contribution, conversion, and retention impact against company-wide metrics.
  • Provide day-to-day direction, coaching, and line management for two Marketing Coordinators.
  • Work closely with central Marketing to stay aligned on brand, reporting, and shared priorities.
  • Represent the business units to leadership and translate commercial needs into clear marketing actions.
  • Influence stakeholders across a matrixed environment to get plans agreed and delivered.

Requirements

  • Experience owning end-to-end marketing performance for a BU, segment, or revenue line in a B2B environment.
  • Comfort working across the full funnel, from acquisition through retention and expansion.
  • Experience partnering closely with Sales and Customer Success as commercial stakeholders.
  • Experience coaching or managing junior team members.
  • Ability to work effectively in matrixed environments and influence without relying on authority.
  • Impeccable attention to detail and a high degree of accuracy.
  • Excellent written and verbal communication skills.
  • Comfort working in a remote-first environment and being primarily UK-based with eligibility to work in the UK.
  • Background in SaaS, fintech, or a similarly commercially complex sector is preferred.
  • Experience working alongside a central/shared marketing function, in a startup or scaleup, or knowledge of shares and share schemes is preferred.

Benefits

  • Salary up to £60k depending on experience, plus equity.
  • Remote-first working with hybrid working possibly available in the future.
  • Flexible working environment to support work/life balance.
  • 25 days annual leave plus one extra day per year of service, up to five additional days.
  • Private medical insurance after the qualifying period.
  • Employer pension contribution after the qualifying period.
  • Monthly recognition scheme.
  • Personal training and development budget.
  • Support with home working equipment.

Interested in this position?

Apply directly on the company website

Apply Now

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