Creative Marketing Lead

1 month ago
Full-time
Lead
Design and User Experience
United Tech

United Tech

United Tech specializes in developing global social networking and streaming products, creating an environment that fosters professional growth and development for specialists while supporting initiatives such as aiding the people of Ukraine.

Internet Software & Services
51-250
Founded 2016

Description

  • Own end-to-end creative strategy across paid channels, beginning with Meta and expanding to Snapchat, TikTok, and Google.
  • Manage the full creative cycle from research and hypothesis development through production, launch, analysis, and iteration.
  • Develop creative concepts, narratives, angles, and messaging for different audience segments.
  • Build and improve a creative testing methodology, including test design, execution, and pattern recognition.
  • Hire, lead, and develop a team of six creative marketers and designers.
  • Monitor competitors and trends using Meta Ad Library, TikTok Creative Center, and Google Ads Transparency Center.
  • Integrate AI tools into the creative production pipeline to increase testing speed and volume.
  • Partner closely with the User Acquisition team to connect creative performance with registration, purchases, revenue, and LTV.

Requirements

  • 3+ years of experience in creative marketing, performance creative, or creative strategy, including 1+ year leading or mentoring a creative team.
  • Strong performance marketing background and direct-response mindset.
  • Hands-on experience scaling creatives on Meta, plus practical experience with Snapchat or TikTok Ads.
  • Fluency in hook rate, hold rate, thumbstop rate, creative win rate, CTR, CPA, and ROAS.
  • Demonstrated track record of personally scaled creative concepts supported by performance data.
  • Daily practical experience using AI creative and research tools such as Midjourney, Runway, Kling, Pika, HeyGen, Krea, or similar.
  • Upper-Intermediate English proficiency (B2+).
  • Experience in social discovery or social networking, and familiarity with credit-based or transactional monetization models preferred.
  • User Acquisition or video production experience preferred.
  • Experience hiring creative teams or building AI-driven production pipelines using tools such as n8n or Make preferred.

Benefits

  • 20 paid vacation days, 15 sick leave days, and 6 additional family-event days.
  • 100% medical insurance coverage.
  • Flexible remote work or access to the Kyiv hub, with a flexible schedule.
  • Sports and equipment reimbursement, plus modern work equipment or personal-tool depreciation coverage.
  • Financial and legal support, maternity recovery allowance, and Armed Forces of Ukraine position-retention support.
  • Professional course and English-class reimbursement, Individual Development Plans, knowledge-sharing events, and access to AI tools.
  • Team-building events, corporate gifts, stylish merchandise, and participation in social initiatives supporting Ukraine.

Interested in this position?

Apply directly on the company website

Apply Now

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