Manager/Sr. Manager - Customer / Digital Marketing Analytics (Retail/CPG)

21 hours, 59 minutes ago
Full-time
Senior
Data Science and Analytics
Tiger Analytics

Tiger Analytics

Tiger Analytics is a leading advanced analytics consulting firm partnering with Fortune 100 companies to drive business value through expertise in marketing science, customer analytics, and operations analytics.

Professional Services
1K-5K
Founded 2011

Description

  • Perform deep-dive analysis on digital/web and business data to generate actionable insights.
  • Deliver rapid-turnaround analyses to support fast-paced business decisions.
  • Analyze customer behavior, campaign performance, and retail trends to identify growth opportunities.
  • Drive analytics use cases across Retail, Marketing, and Customer Analytics.
  • Translate complex data into clear narratives and executive-ready presentations.
  • Partner with cross-functional teams, including Marketing, Product, and business stakeholders.
  • Design, develop, and track KPIs, dashboards, and performance metrics.
  • Support marketing teams with campaign planning, A/B testing, and performance measurement.
  • Identify trends, patterns, and anomalies in large datasets to support strategic decisions.
  • Ensure data accuracy, consistency, and quality across analyses.
  • Build relationships with marketing leadership to understand business goals, gaps, and customer strategy.
  • Align analytics initiatives with the broader marketing vision and roadmap.
  • Define and drive the analytics development roadmap with technical teams.

Requirements

  • 8–14 years of experience in Business/Digital Analytics with a strong focus on Customer and Marketing Analytics in the Retail domain, preferably Grocery.
  • Strong expertise in Retail, Digital Marketing, Campaign Design, and Marketing Performance Measurement, including exposure to AI/ML-driven campaigns.
  • Robust techno-functional experience in digital transformation and strategy consulting.
  • Strong proficiency in SQL.
  • Experience with data visualization tools such as Power BI or Tableau.
  • Familiarity with web analytics tools such as Google Analytics.
  • Working knowledge of Python or R.
  • Ability to analyze large, complex datasets and convert findings into actionable business recommendations.
  • Exceptional storytelling and communication skills for presenting insights to senior and non-technical stakeholders.
  • Strong problem-solving skills and ability to work in ambiguous, fast-paced environments.
  • Demonstrated ability to collaborate cross-functionally, manage multiple priorities, and influence stakeholders with executive presence.

Benefits

  • Significant career development opportunities as the company grows.
  • Opportunity to work in a small, fast-growing, challenging, and entrepreneurial environment.
  • High degree of individual responsibility.
  • Equal employment opportunities regardless of protected characteristics.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

Senior Analyst, Analytics and Insights (Programmatic)

Zeta Global 1K-5K Media

Zeta Global is hiring a Programmatic Analytics and Strategy analyst to support client campaign optimization, measurement, and reporting across programmatic marketing efforts.

Python SQL Tableau
14 minutes ago

Senior Data Analyst, Customer Value

Spring Health 1K-5K Health Care Providers & Services

Spring Health is hiring a Senior Data Analyst to support the Customer Value product team with reporting, metric design, and analysis that improve care routing, provider experience, and financial performance.

dbt Looker SQL Tableau
14 minutes ago

Sr. Analyst, Strategic Measurement

Twilio 5K-10K Diversified Telecommunication Services

Twilio is hiring a remote Sr. Analyst, Strategic Measurement to lead measurement strategy for emerging marketing channels, brand analytics, and advanced attribution across its global marketing organization.

SEO Tableau Twilio
14 minutes ago

Senior Data Analyst, Marketing

Spring Health 1K-5K Health Care Providers & Services

Spring Health is hiring a Senior Data Analyst to support its Marketing team by building and maintaining analytics, reporting, and dashboarding systems that help measure campaign performance and drive business impact.

dbt Looker SQL Tableau
14 minutes ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers