Partner Sales Manager

1 month ago
Full-time
Mid Level
Sales and Business Development
SugarCRM

SugarCRM

SugarCRM is the market-leading CRM platform that empowers individuals to better understand and engage with customers. It offers an innovative, affordable, and individualized CRM solution that connects sales, marketing, and service teams for enhanced pr...

Professional Services
251-1K
Founded 2004
$104M raised

Description

  • Build and nurture strong relationships with local channel partners (resellers, system integrators, tech partners) and serve as their trusted point of contact.
  • Empower and enable partners to grow their business with our solutions, creating mutually beneficial outcomes.
  • Prospect, identify, and qualify partner-sourced opportunities and leverage partners’ customer networks to generate high-quality leads.
  • Co-sell with the direct sales team (Account Executives) by coordinating joint sales calls and meetings and supporting deal qualification and closure.
  • Ensure smooth handoff of qualified opportunities to Account Executives and provide ongoing support through the sales cycle.
  • Train and enable partner sales staff with sales collateral, product demos, training sessions, and support for partner certifications.
  • Collaborate with partners and Marketing on joint events, workshops, and campaigns to drive demand and fill the top of the funnel.
  • Monitor and report partner-driven pipeline, engagement levels, and closure metrics; provide regular pipeline and forecast updates to leadership.
  • Use data and feedback from partners and customers to refine partner strategy and identify new partnership or market segment opportunities.
  • Continuously refine and expand channel coverage across India and Southeast Asia based on market trends and partner feedback.

Requirements

  • 3+ years of experience in B2B sales, partnerships, or business development with proven success hitting targets through channel partners.
  • Demonstrated track record of achieving or exceeding revenue targets driven by partnerships and initiating partnerships that led to substantial new business.
  • Excellent communication, presentation, and interpersonal skills with the ability to build trust and influence at multiple levels.
  • Comfortable negotiating terms and navigating multi-party sales cycles.
  • Strategic thinker who is execution-oriented, highly proactive, entrepreneurial, and able to take ownership of targets.
  • Analytical mindset with the ability to interpret pipeline metrics and sales data to refine partner strategies.
  • Bachelor’s degree in Business, Marketing, or a related field (or equivalent experience).
  • Familiarity with the enterprise software/SaaS market (preferred).
  • Knowledge of the partner ecosystem in India/SEA (key regional SIs, resellers, or cloud platforms) and an MBA or advanced degree (bonus).

Benefits

  • Remote / EOR employment option

Interested in this position?

Apply directly on the company website

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