Influencer Marketing Coordinator

3 hours, 28 minutes ago
Full-time
Junior
Marketing and Growth

Skylight / Skylight Frame

Skylight makes consumer technology products for families, primarily the Skylight Frame digital picture frame and the Skylight Calendar smart family calendar. Its core pitch is helping families share photos, schedules, and reminders.

Consumer electronics
51-200

Description

  • Source and evaluate creators across Meta, TikTok, and emerging platforms for conversion potential.
  • Manage end-to-end allowlisting execution, including outreach, negotiation, contracting, ad permissions, and launch.
  • Build and maintain a creator pipeline and move opportunities quickly from concept to live ad.
  • Partner with Paid Media to track campaign performance using metrics such as CPA, CTR, and hook rate.
  • Use performance insights to improve future creator sourcing and influencer briefs.
  • Surface high-potential organic content for paid usage in collaboration with the Influencer team.
  • Support booking and execution of performance-oriented growth influencer partnerships beyond paid usage as needed.
  • Build strong, professional relationships with creators in a high-ROI, bootstrapped environment.

Requirements

  • 2–3+ years of influencer marketing experience.
  • At least 1+ year focused on UGC and/or allowlisted performance content.
  • Experience managing creator negotiations and budgets at scale.
  • Strong grasp of performance metrics such as CPA, ROAS, CTR, and creative hooks.
  • Highly organized with experience managing large pipelines in Google Sheets.
  • Experience developing performance-oriented influencer briefs.
  • Familiarity with Meta Ads Manager and TikTok Spark Ads.
  • Comfortable operating in fast-paced, high-autonomy environments.

Benefits

  • Competitive salary plus equity package.
  • 401(k) matching.
  • Health, dental, and vision medical plans.
  • Wellness, learning, and home-office budgets.
  • Unlimited PTO.
  • Company holidays on the first Friday of every month, except November and December.
  • Tremendous autonomy to set the direction of your work.
  • Equal opportunity employer with a commitment to diversity and inclusion.

Interested in this position?

Apply directly on the company website

Apply Now

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