Lead Product Manager, Marketplace AdTech

13 hours, 23 minutes ago
Full-time
Lead
Product Management
Sidecar Health

Sidecar Health

Sidecar Health is revolutionizing the health insurance industry by offering transparent and affordable health insurance for individuals, with the freedom to choose any doctor. Their modern approach eliminates networks, referrals, and games, providing u...

Insurance
201-500
Founded 2018
$163M raised

Description

  • Own the strategy and roadmap for the provider platform from MVP through commercial-scale self-service product.
  • Define provider profiles as the system of record, including claiming, verification, practice and provider data, services, pricing, and ongoing data maintenance.
  • Design and launch provider promotion and advertising products, including campaign creation, placements, budgets, pricing, reporting, billing, and monetization.
  • Establish advertiser and placement policies with Legal and Compliance to ensure transparent, compliant paid placement.
  • Define and track marketplace health metrics across provider supply, member demand, data quality, and advertising adoption.
  • Drive provider acquisition and activation with Provider Strategy and Marketing through outreach and in-product growth levers.
  • Partner with Member Product, Search, Data, and Engineering to surface provider profile, pricing, and advertising data in the member experience.
  • Make build-versus-buy decisions for ad serving, billing, identity verification, and data vendors.
  • Translate HIPAA, advertising, and price-transparency requirements into product requirements.
  • Write PRDs, prioritize an interdependent roadmap, and lead a cross-functional product pod.

Requirements

  • 8+ years of product management experience, including leading products or other product managers.
  • Experience owning a two-sided marketplace or business-facing platform, including supplier onboarding, profile or listing products, and discovery strongly preferred.
  • Experience taking products from MVP to commercial-grade self-service experiences, including billing and support.
  • Ability to define marketplace metrics, run experiments, and articulate marketplace flywheels.
  • Experience building advertising or monetization products, such as self-service campaign tools, sponsored listings, billing, or measurement, preferred.
  • Strong UX judgment for data-dense, business-facing workflows.
  • Proficiency in SQL for independent data analysis.
  • Experience evaluating vendors and partnering with engineering on build-versus-buy-versus-integrate decisions.
  • Ability to manage interdependent workstreams and communicate sequencing tradeoffs to engineering, operations, and executives.
  • Bachelor's or Master's degree in a related field or equivalent practical experience; healthcare, health insurance, regulated-domain, and startup/0-to-1 experience are preferred.
  • Must reside in California, Washington, or Oregon; visa sponsorship or transfers are not available.

Benefits

  • Expected base salary range of $200,000-$220,000, varying by location, skills, and experience.
  • Bonus opportunity and equity package.
  • Comprehensive medical, dental, and vision insurance.
  • 401(k) retirement plan.
  • Paid vacation and company holidays.
  • Opportunity to contribute to healthcare transformation at a growing mission-driven company.

Interested in this position?

Apply directly on the company website

Apply Now

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