Senior Lead, Paid Social

1 month, 2 weeks ago
Full-time
Lead
Marketing and Growth
Seer Interactive

Seer Interactive

Seer Interactive is a B Corp certified digital marketing agency, established in 2002, with a focus on SEO, PPC, Paid Social, Analytics, and Creative services. They leverage big data to uncover valuable insights at scale, aiming to solve clients' bigges...

Professional Services
51-250
Founded 2002

Description

  • Set the strategic direction and vision for Seer’s Paid Social practice.
  • Develop full-funnel strategies across Meta, LinkedIn, Pinterest, TikTok, Reddit, and other channels.
  • Lead testing and iteration across Seer and client accounts, including new platforms, formats, automation, and AI workflows.
  • Oversee campaign strategy and management for 3–4 client accounts.
  • Manage, coach, and develop 4–6 direct reports while shaping team growth and performance.
  • Collaborate with Creative, SEO, Analytics, Paid Search, Display, and Programmatic teams on integrated strategies.
  • Build scalable processes and frameworks for expanding Seer’s Paid Social business.
  • Develop client relationships and support revenue growth through cross-selling and upselling.
  • Create thought leadership, case studies, webinars, blogs, or other content based on tested results.
  • Share documented findings and points of view with internal teams and external audiences.

Requirements

  • Experience leading and scaling a team of at least 2 direct reports.
  • Paid Social campaign management experience across multiple industries, platforms, and management tools.
  • Experience with emerging channels such as TikTok and Reddit.
  • Experience developing full-funnel strategies involving creative, supplemental marketing channels, and measurement plans.
  • Ability to evaluate and apply automation, machine learning, and AI tools in Paid Social workflows.
  • Experience partnering with leadership on broader strategy and account decisions.
  • Data-driven, holistic approach incorporating Creative, SEO, and Analytics signals.
  • Talent development and coaching experience.
  • Strong Excel, Google Suite, and data visualization skills.
  • Understanding of data sources, data structures, and basic SQL.
  • Ability to work remotely from the United States during continental U.S. hours.

Benefits

  • Remote-first work environment with an option to work from Seer’s Philadelphia headquarters.
  • Opportunity to work at a Certified B Corporation.
  • Inclusive equal opportunity workplace.
  • Opportunities for professional visibility through thought leadership, speaking, webinars, blogs, and case studies.

Interested in this position?

Apply directly on the company website

Apply Now

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