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Director, Product Marketing & Program Management

2 months, 2 weeks ago
United States
Full-time
Lead
Product Marketing Manager
Project and Program Management
Apply Now
Seeq

Seeq

Seeq accelerates industrial process analytics with advanced tools for oil refineries, pharmaceuticals, and energy production, converting data into actionable intelligence.

Chemicals
51-250
Founded 2013
$115M raised
View All Jobs 19

Description

  • Own product marketing strategy for Seeq’s portfolio, including positioning, messaging, audience narratives, and value articulation.
  • Translate product direction, market needs, and industry priorities into market-facing narratives that connect problem, offer, value, and impact.
  • Develop and maintain messaging frameworks, differentiated positioning, competitive narratives, and proof points for priority products, offers, and solutions.
  • Partner with Industries and Whole Offer Management to feed market problems, buyer needs, and use cases into product roadmap and offer narratives.
  • Support pricing, packaging, and offer commercialization by contributing messaging, value story, and launch inputs.
  • Lead planning and orchestration of major go-to-market programs, including launches, portfolio initiatives, campaign dependencies, and cross-functional milestones.
  • Own Campaign Program Management and coordinate planning across Product Marketing, Partner Marketing, Regional Marketing, ABX / Campaign Execution, Enablement, and Operations.
  • Build and manage launch timelines, dependencies, decision points, readiness criteria, and stakeholder accountability.
  • Establish standard launch frameworks, workback plans, governance routines, and post-launch retrospectives.
  • Lead and develop a high-performing team across Product Marketing and Campaign Program Management, including team goals, operating rhythms, and development expectations.

Requirements

  • 8+ years of experience in B2B SaaS, industrial software, or a similarly complex GTM environment, with significant experience in product marketing, program management, or go-to-market leadership.
  • Experience in industrial verticals such as Oil & Gas, Chemicals, Pharma, Power & Utilities, Mining, Metals, and Materials, or similarly complex B2B domains.
  • Proven track record of leading product marketing and launch initiatives from strategy through execution.
  • Strong experience building positioning, messaging, audience narratives, and launch frameworks for technical or enterprise offerings.
  • Demonstrated ability to run cross-functional programs with multiple stakeholders, dependencies, and deadlines.
  • Experience partnering across Product, Sales, Customer Success, Revenue Operations, and Marketing functions.
  • Strong people leadership skills, including experience managing and developing high-performing individual contributors and/or managers.
  • Strong executive communication skills, including the ability to synthesize complexity into clear recommendations, plans, and narratives.
  • Experience supporting whole offers, portfolio marketing, or solution-level commercialization (preferred).
  • Familiarity with ABX, partner marketing, and regional marketing operating models (preferred).
  • Experience with AI-enabled GTM workflows, content systems, and launch/program management tools (preferred).
  • Familiarity with Seeq’s market context, including analytics, industrial applications, AI, and Decision Intelligence-related themes (preferred).

Benefits

  • Remote-first work environment.
  • Competitive salary plus bonus incentives.
  • Base salary of $190,000 - $195,000 USD.
  • 12-week paid family leave.
  • Unlimited PTO.
  • Internet and mobile phone reimbursements.
  • Medical benefits.
  • Group term life insurance.
  • Short-term and long-term disability insurance with pre-tax benefits.
  • Voluntary vision and dental coverage.
  • Vacation bonus program.
  • Employee Assistance Program.
  • Generous home office allowance.

Interested in this position?

Apply directly on the company website

Apply Now

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