Director, Product Marketing & Program Management

6 hours, 6 minutes ago
Full-time
Lead
Project and Program Management
Seeq

Seeq

Seeq accelerates industrial process analytics with advanced tools for oil refineries, pharmaceuticals, and energy production, converting data into actionable intelligence.

Chemicals
51-250
Founded 2013
$115M raised

Description

  • Own product marketing strategy for Seeq’s portfolio, including positioning, messaging, audience narratives, and value articulation.
  • Translate product direction, market needs, and industry priorities into market-facing narratives that connect problem, offer, value, and impact.
  • Develop and maintain messaging frameworks, differentiated positioning, competitive narratives, and proof points for priority products, offers, and solutions.
  • Partner with Industries and Whole Offer Management to feed market problems, buyer needs, and use cases into product roadmap and offer narratives.
  • Support pricing, packaging, and offer commercialization by contributing messaging, value story, and launch inputs.
  • Lead planning and orchestration of major go-to-market programs, including launches, portfolio initiatives, campaign dependencies, and cross-functional milestones.
  • Own Campaign Program Management and coordinate planning across Product Marketing, Partner Marketing, Regional Marketing, ABX / Campaign Execution, Enablement, and Operations.
  • Build and manage launch timelines, dependencies, decision points, readiness criteria, and stakeholder accountability.
  • Establish standard launch frameworks, workback plans, governance routines, and post-launch retrospectives.
  • Lead and develop a high-performing team across Product Marketing and Campaign Program Management, including team goals, operating rhythms, and development expectations.

Requirements

  • 8+ years of experience in B2B SaaS, industrial software, or a similarly complex GTM environment, with significant experience in product marketing, program management, or go-to-market leadership.
  • Experience in industrial verticals such as Oil & Gas, Chemicals, Pharma, Power & Utilities, Mining, Metals, and Materials, or similarly complex B2B domains.
  • Proven track record of leading product marketing and launch initiatives from strategy through execution.
  • Strong experience building positioning, messaging, audience narratives, and launch frameworks for technical or enterprise offerings.
  • Demonstrated ability to run cross-functional programs with multiple stakeholders, dependencies, and deadlines.
  • Experience partnering across Product, Sales, Customer Success, Revenue Operations, and Marketing functions.
  • Strong people leadership skills, including experience managing and developing high-performing individual contributors and/or managers.
  • Strong executive communication skills, including the ability to synthesize complexity into clear recommendations, plans, and narratives.
  • Experience supporting whole offers, portfolio marketing, or solution-level commercialization (preferred).
  • Familiarity with ABX, partner marketing, and regional marketing operating models (preferred).
  • Experience with AI-enabled GTM workflows, content systems, and launch/program management tools (preferred).
  • Familiarity with Seeq’s market context, including analytics, industrial applications, AI, and Decision Intelligence-related themes (preferred).

Benefits

  • Remote-first work environment.
  • Competitive salary plus bonus incentives.
  • Base salary of $190,000 - $195,000 USD.
  • 12-week paid family leave.
  • Unlimited PTO.
  • Internet and mobile phone reimbursements.
  • Medical benefits.
  • Group term life insurance.
  • Short-term and long-term disability insurance with pre-tax benefits.
  • Voluntary vision and dental coverage.
  • Vacation bonus program.
  • Employee Assistance Program.
  • Generous home office allowance.

Interested in this position?

Apply directly on the company website

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